Carma Spence's Blog, page 50
September 12, 2023
Leverage your book to grow your business
In the world of business, a well-crafted book is more than just words on paper; it's a powerful asset.
Join me for the next live recording of The Author Switch Podcast, in which I'll be talking about the top 10 strategies for leveraging a book as a business asset.
Register here and you’ll get the link to the recording once it is ready: AuthorSwitch.com/linkedinlive
Join me for the next live recording of The Author Switch Podcast, in which I'll be talking about the top 10 strategies for leveraging a book as a business asset.
Register here and you’ll get the link to the recording once it is ready: AuthorSwitch.com/linkedinlive
Published on September 12, 2023 06:27
September 11, 2023
Navigating the Yuletide Shelves
September is here. Do you know what that means?
Yes, it is back to school … but that’s not all it is. It's time to start planning for the holiday season and gear up for the festive rush to capture readers' attention and sell more books.
Are you ready?
In this episode, I dove right into holiday book marketing, sharing:
=> Why it's crucial to start planning as early as September.
=> The top trends driving this year's holiday book marketing landscape.
=> Buyer psychology around books and the holidays.
Whether you're a seasoned author or just starting out, this episode will equip you with actionable insights to make your books shine during the most wonderful—and perhaps lucrative—time of the year for authors.
Listen: AuthorSwitch.com/spotify
Watch & Read: AuthorSwitch.com/holidaysales2023
Yes, it is back to school … but that’s not all it is. It's time to start planning for the holiday season and gear up for the festive rush to capture readers' attention and sell more books.
Are you ready?
In this episode, I dove right into holiday book marketing, sharing:
=> Why it's crucial to start planning as early as September.
=> The top trends driving this year's holiday book marketing landscape.
=> Buyer psychology around books and the holidays.
Whether you're a seasoned author or just starting out, this episode will equip you with actionable insights to make your books shine during the most wonderful—and perhaps lucrative—time of the year for authors.
Listen: AuthorSwitch.com/spotify
Watch & Read: AuthorSwitch.com/holidaysales2023
Published on September 11, 2023 05:58
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Tags:
author-switch-podcast, book-marketing, holiday-book-sales
September 10, 2023
It’s happening this afternoon!
How did the author react when they realized they had only an hour left to meet their word count goal? They said, "Time to channel my inner sprinter and dash for that finish line!"
Will I see you at the Author Switch Sprint today?
No dashing to the finish line needed. Just register at AuthorSwitch.com/live, then show up on Zoom.
Will I see you at the Author Switch Sprint today?
No dashing to the finish line needed. Just register at AuthorSwitch.com/live, then show up on Zoom.
Published on September 10, 2023 07:25
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Tags:
author-switch-sprint, networking-opportunity, writing-event
September 9, 2023
It's "write" around the corner
Why did the author bring a crystal ball to the writing desk? To plan tomorrow's best-selling plot twists.
You don’t need a crystal ball…just come to tomorrow’s Author Switch Sprint! This perfect blend of writing and networking opportunities gives you the space to get things done while expanding your network.
Don't wait! Secure your spot now and ignite your writing journey.
Registration link: AuthorSwitch.com/live
You don’t need a crystal ball…just come to tomorrow’s Author Switch Sprint! This perfect blend of writing and networking opportunities gives you the space to get things done while expanding your network.
Don't wait! Secure your spot now and ignite your writing journey.
Registration link: AuthorSwitch.com/live
Published on September 09, 2023 15:00
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Tags:
author-switch-sprint, networking-event, writing-community
September 7, 2023
Need time to write your fresh ideas?
Why did the author take their laptop to the grocery store?
They heard the produce aisle was a great place to cultivate "fresh" ideas!
No need to prowl the produce aisle. Just come to the next Author Switch Sprint! It is only days away and is just one week away and it offers a perfect blend of writing and networking opportunities.
During the power writing session, you can dive into your projects and, if you want, get help from yours truly. Plus, expand your professional network through speed networking sessions with like-minded authors.
Don't wait! Secure your spot now and ignite your writing journey.
Registration link: AuthorSwitch.com/live
#AuthorSwitchSprint #WritingEvent #NetworkingOpportunity
They heard the produce aisle was a great place to cultivate "fresh" ideas!
No need to prowl the produce aisle. Just come to the next Author Switch Sprint! It is only days away and is just one week away and it offers a perfect blend of writing and networking opportunities.
During the power writing session, you can dive into your projects and, if you want, get help from yours truly. Plus, expand your professional network through speed networking sessions with like-minded authors.
Don't wait! Secure your spot now and ignite your writing journey.
Registration link: AuthorSwitch.com/live
#AuthorSwitchSprint #WritingEvent #NetworkingOpportunity
Published on September 07, 2023 07:01
September 4, 2023
Unshackle Your Muse
Is your muse tongue-tied, shackled to the blank page? Then tune in to today’s episode of The Author Switch Podcast. I answer the top 15 questions that authors have about writer’s block so that you can set your muse free!
🎧 Listen on Spotify: AuthorSwitch.com/spotify
🎞️ Video & Show Notes: AuthorSwitch.com/unshackle
🎧 Listen on Spotify: AuthorSwitch.com/spotify
🎞️ Video & Show Notes: AuthorSwitch.com/unshackle
Published on September 04, 2023 10:36
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Tags:
author-switch-podcast
September 3, 2023
Crafting a Magnetic Author Brand
Love them or leave them, authors such as Seth Godin, Gary V., and Carrie Green have well-defined author brands that are magnetic to their ideal clients. The key to these brands is an alignment of the author’s values, voice, and vision. If you’d like to learn how to do that for your author platform, then I encourage you to register for the live recording of The Author Switch Podcast, taking place at 5:15 pm Central on LinkedIn tomorrow.
I'll be sharing my insights and strategies for aligning your core values, unique voice, and creative vision to create a brand that attracts and engages a dedicated fanbase. Whether you're a seasoned writer looking to revamp your brand or an aspiring author seeking guidance, this episode will provide actionable tips to elevate your author journey.
Register here now: https://authorswitch.com/linkedinlive
Can’t make it? Register anyway and when the episode goes live in a couple of weeks, I’ll send you the link.
I'll be sharing my insights and strategies for aligning your core values, unique voice, and creative vision to create a brand that attracts and engages a dedicated fanbase. Whether you're a seasoned writer looking to revamp your brand or an aspiring author seeking guidance, this episode will provide actionable tips to elevate your author journey.
Register here now: https://authorswitch.com/linkedinlive
Can’t make it? Register anyway and when the episode goes live in a couple of weeks, I’ll send you the link.
Published on September 03, 2023 04:58
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Tags:
author-brand, author-branding, author-switch, podcast
September 2, 2023
Need time to write your bright ideas?
Why did the author bring a flashlight to the bookstore? Because they were looking for "bright" ideas in the bestsellers section!
Who needs the flashlight when you can have a Sprint! The next Author Switch Sprint is just one week away and it offers a perfect blend of writing and networking opportunities.
During the power writing session, you can dive into your projects and, if you want, get help from yours truly. Plus, expand your professional network through speed networking sessions with like-minded authors.
Don't wait! Secure your spot now and ignite your writing journey.
Registration link: AuthorSwitch.com/live
Who needs the flashlight when you can have a Sprint! The next Author Switch Sprint is just one week away and it offers a perfect blend of writing and networking opportunities.
During the power writing session, you can dive into your projects and, if you want, get help from yours truly. Plus, expand your professional network through speed networking sessions with like-minded authors.
Don't wait! Secure your spot now and ignite your writing journey.
Registration link: AuthorSwitch.com/live
Published on September 02, 2023 04:53
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Tags:
author-switch-sprint, networking-opportunity, writing-event
August 31, 2023
Want to end the year strong? Jingle all the way to the bank!
Cozy up with your favorite seasonal drink because it's time to sleigh the holiday book market! My latest blog post reveals the top 5 holiday book marketing trends of 2023. It also drops tips on how to ensure your book stands out this end-of-year sales season.
BookMarketingClub.com/holiday-book-ma...
BookMarketingClub.com/holiday-book-ma...
Published on August 31, 2023 05:00
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Tags:
book-marketing-magic, book-sales-boost, holiday-book-sales, holiday-book-success, marketing-insights, marketing-trends-2023
August 30, 2023
Ready to connect with your audience?
Unlock your potential with the Reader Connection Style Assessment. Forge lasting connections with your ideal readers and clients by embracing your communication strengths. Say goodbye to cookie-cutter content and hello to impactful engagement. Dive in today and connect authentically!
https://bookmarketingclub.com/connect...
https://bookmarketingclub.com/connect...
Published on August 30, 2023 04:41
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Tags:
ideal-clients, impactful-engagement