Carma Spence's Blog, page 122

3 Ways to Create White Space and Make Your Blog Posts More Readable

The emptiness around your words is called white space and it can help your blog posts be more readable. There are several techniques you can employ to create white space. In this post, I cover three.

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The 9 Biggest Obstacles to Creativity … and How to Overcome Them

When the world changes practically overnight -- like during this COVID-19 pandemic -- what quality is most likely to help you and your business make it through? Creativity! However, many of us face obstacles to creativity each and every day.

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Developing a Powerful Back-End Marketing Strategy

If you want your business to be robust and grow during downtimes and up, you need to develop a strong back-end marketing strategy.

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Content Marketing Promotion For the Local Business

It stands to reason that content marketing would be an excellent way to market your business online. But can it help you if you are a local business?

You may be surprised to find that the answer is yes. The trick is in geo-targeting this technique for a local target market.

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Essential Design Elements of an Effective Blog Site

If you want your blog to be effective, you need to make sure that it has the design elements that help your target audience engage with your content, engage with you, help spread the word and ultimately do business with you.

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5 Mistakes NOT to Make When Holding Online Meetings

Before the COVID-19 pandemic hit, did you meet clients and vendors in person? If so, I bet that's changed and you're now holding online meetings. But are you doing them right? Virtual meeting guru Howard Tiersky pinpoints a few common flub-ups you'll want to avoid in this guest post.

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Keys To Working from Home Successfully

Whether you have a traditional job in an office or own your own work-at-home business, working from home productively is an important life, career and business skill. Telecommute and partial telecommute positions have been on the rise for years, but with the current COVID-19 pandemic, many people are having to adjust to working from home when they were used to working from an office. In this post, Im going to share with you some work from home best practices that Ive learned from research,...

Content Marketing Promotion For Authors

You've written a book, so I figure you can write...at least well enough to make use of one of the best online marketing techniques I know of -- Content marketing.

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Helen Keller on Optimism

Weekday Wisdom, Season 4, Episode 3 Do you have faith, hope, and confidence that you will reach your goals? In this months episode of the Weekday Wisdom, I share some thoughts on Helen Kellers quote about these characteristics. An audio-only version is available below. NOTE: The Weekday Wisdom will be going on hiatus until the []

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Know Your Target Market: The First Step to Turbo-Charging Your Marketing

If you don't know your target market, you can't build a magnetic marketing funnel. Here are some tips to help you gain a deeper understanding of your ideal clients.

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