Angela Connor's Blog, page 3
December 22, 2011
Never think you've arrived in social media
I was promoted at work last week. I've been the Social Media Manager for just about two years and now bear the title: Vice President, Director of Social Media. To say that I'm excited about the future and the increased expectations that come with my role would be an understatement. I have a great team [...]
November 20, 2011
Irrelevance isn’t always a bad thing
Have you ever written community guidelines, or worked with someone to get them started? I’ve done both, and there is one word that often comes up: “irrelevance.” Community managers, particularly those connected to a consumer brand do not want irrelevant conversations in their community space. If it’s not about the company, the product or the [...]
Irrelevance isn't always a bad thing
Have you ever written community guidelines, or worked with someone to get them started? I've done both, and there is one word that often comes up: "irrelevance." Community managers, particularly those connected to a consumer brand do not want irrelevant conversations in their community space. If it's not about the company, the product or the [...]
November 16, 2011
The truth about community management
I spoke at Internet Summit 2011 yesterday on the truth about community management. I have heard such great things about the content in person and online, particularly on Twitter and I am so happy that people found it helpful. I always strive to be honest and forthright about my experiences and never sugarcoat what it [...]
September 29, 2011
When a Facebook status update goes horribly wrong
This is a cross-post from my Company blog. How long does it take to anger a slew of fans on your own Facebook page? Let's ask Nikon. A status update posted on their Facebook wall yesterday has garnered 1,677 likes; 1,233 shares and 3,008 comments. Numbers to die for in most cases, but not this [...]
September 27, 2011
Who Will Be The First Social Sideline Reporter?
When I see something smart, I just have to share it. And this move by the Phoenx Suns is just that…smart. The Phoenix Suns will become the first NBA team to hire what they call a Social Sideline Reporter. Now, I'm sure that there are other variations of this kind of position out there but [...]
August 17, 2011
Be smart about what you post on LinkedIn
This is a cross-post from my company blog. It's one thing to gripe on Twitter. People expect it. If it's a customer service issue and you're lucky – the right person from Company X will see it, work to resolve your issue, and you can move on. It's a common occurrence these days as some [...]
June 10, 2011
Father's Day, Facebook and T.G.I. Friday's
Talk about serving your audience on Facebook. Couple that with capitalizing on customer interests and an upcoming holiday and it's hard to deny that T.G.I. Friday's® has a winner on its hands with the new Buy a Beer App. As someone who is constantly encouraging clients to push the envelope with Facebook and brainstorming new [...]
June 9, 2011
On thoughtful comments
It is so easy to read through your favorite blog posts and chime in with a cursory comment such as: "Spot on," "great post," "I agree with you 100%" and "Me too." The same goes for online communities and forums. While I enjoy reading the actual posts, sometimes the best content is in the comments. [...]
April 18, 2011
True community must be earned
It's been a long time since I've posted. It's not that I haven't been motivated, nor that I didn't have the time. I never have the time. I'm pretty sure that no one really has time to blog, we all just make it happen. And typically I do. But I haven't lately. But a recent [...]
