Erik Qualman's Blog, page 53

Consumer Data Protection Tips for Your SaaS Business

Consumer Data Protection Tips for Your SaaS Business Let us assume your private information is your valuable stuff that is surrounded by a heavily guarded castle. Now, think of data protection as the protective moat around your castle. It’s like a barrier that keeps bad guys away from your valuable things. Without a strong moat, […]

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Top 10 tech finds for this Black Friday

Top 10 Tech Finds for This Black Friday In the realm of retail therapy, few events evoke as much excitement and anticipation as Black Friday. This shopping extravaganza, occurring annually on the day after Thanksgiving, is synonymous with jaw-dropping discounts, long queues, and frenzied shoppers hunting for the best deals. While its roots trace back […]

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Freelance Roles You Should be Looking for as a Jack-of-All-Trades

Freelance Roles You Should be Looking for as a Jack-of-All-Trades Forget about specializing in one skill set, why not be a jack-of-all-trades and a master of none? You’ll have more job opportunities and a lifetime supply of imposter syndrome to keep you humble. Many businesses highly value the versatility that comes with being able to […]

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How to Expand to Other Cities Without Increasing Your Bottom Line

How to Expand to Other Cities Without Increasing Your Bottom Line Eventually, your marketing business is going to be motivated to expand to other areas. But this type of regional expansion is usually associated with greatly increased costs, especially if you need to open a new office. Fortunately, there are many services and strategies that […]

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6 B2B Marketing Strategies to Get Your Business Off the Ground

6 B2B Marketing Strategies to Get Your Business Off the Ground In recent years, the marketplace and customer demands have both been evolving continuously, which has widened the scope of B2B marketing strategies. So, to stay relevant in today’s competitive landscape, you should explore and take advantage of the extensive range of B2B marketing strategies […]

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Applying Machine Learning to the Customer Data for Predictive Analytics

Applying Machine Learning to the Customer Data for Predictive Analytics Assume for the moment that you can predict the wants and needs of your clients. It takes more than just educated guesswork to push your organization in the correct direction—you also need to use data-driven insights. The technology that makes it possible for your company […]

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Social Casinos: The Perfect Way to Gamble Responsibly and Have Fun

Social Casinos: The Perfect Way to Gamble Responsibly and Have Fun What is a Social Casino? The term ‘Social Casino’ applies to those games you can play online, like those in a land-based casino. You can find them in an app or online on social platforms with an option to purchase the ability to climb […]

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How AI can create Hyper-Personalized Shopping Experiences by analyzing User‘s Historical data

How AI can create Hyper-Personalized Shopping Experiences by analyzing User‘s Historical data The term “Personalization” stands as a linchpin between customer’s desires and e-commerce realities. Just assume a shopping experience unique like your fingerprint where every click, hover, and scroll is made for your preferences. This is something where PrestaShop Product Customization works well. The […]

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Scope & Benefits of Integrating a GPT-3-based Chatbot into Your Website

Scope & amp; Benefits of Integrating a GPT-3-based Chatbot into Your Website Artificial Intelligence has grown remarkably in the past few years, and businesses around the globe are making huge investments in AI-based models. GPT-3 is one such AI-based language model that has the capability to revolutionize the way websites interact with users. Building a […]

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WordPress Vs. Other CMS – A Comparative Analysis

WordPress Vs. Other CMS – A Comparative Analysis The choice of a Content Management System (CMS) stands as a pivotal decision for any website owner in the digital world. It is like that car that has to match your journey for your cross-country road trip. And there are various options to choose from. The supreme […]

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