Erik Qualman's Blog, page 333

All Systems Compromised: The Growing Concern and Need for Data Security

All Systems Compromised: The Growing Concern and Need for Data Security 2017 was the year ransomware went mainstream. The WannaCry ransomware attack took hold worldwide, resulting in over 300,000 infected computers. The purpose of this worm? To encrypt user data and demand payment through the cryptocurrency, Bitcoin. Ransomware attacks had a 300% increase that year… […]

Instagram Filters: Yes or No?

Instagram Filters: Yes or No? As of September 2017, there are 800 million active monthly Instagram users. That makes this a great social media site for interacting with others, sharing all of your favorite images of the things that represent you, your life, and the people and causes you care about most. While some users […]

Zuckerberg’s New Year’s Resolution

Zuckerberg’s New Year’s Resolution Every year, Facebook CEO, Mark Zuckerberg sets a new year’s resolution. Past years consisted of learning Mandarin, traveling to all 50 states, and even building an AI for his own home. This year, he sets his eye on fixing existing problems within Facebook. Ever since the 2016 U.S. presidential election, Facebook […]

Talking Usability: Long Tail Keywords for E-Commerce SEO

Talking Usability: Long Tail Keywords for E-Commerce SEO Listen: Keywords are important. They’re vital to how search engines work. But an SEO campaign doesn’t begin with the keywords you want to rank for. I’m going to assume that what you want to rank for are “buy” keywords directly related to the product you’re selling. On […]

Trump and Kim Compare Their Buttons

Trump and Kim Compare Their Buttons On Tuesday, Trump tweeted a taunt to the North Korean leader Kim Jong-un over the relative strengths of the two nation’s nuclear arsenal. Trump, noting Kim’s reference to having a “nuclear button on his desk at all times,” referenced that he too had one but it’s much bigger & […]

Stop Ignoring Your Credit Score

Stop Ignoring Your Credit Score Part of being an adult is taking responsibility for your own financial actions (and sometimes the actions of others). One of the specific responsibilities of every adult consumer is maintaining a credit score. Whether or not you keep track of it, the credit score is constantly being updated to reflect […]

How Insurance Benefits Those Under Its Umbrella

How Insurance Benefits Those Under Its Umbrella When it comes to managing any kind of start-up business, one of the first questions people often ask themselves is whether or not insurance will be necessary for their line of work. While it is certainly a valid question, the answer is often obvious for those who decide […]

This ICO Thinks Blockchain Can Improve Hiring Practices

This ICO Thinks Blockchain Can Improve Hiring Practices What if the process of identifying top talent was easier? And in academia, what if colleges could more easily find the students they’re looking for? That’s one of the value propositions of Knowledge.io, a startup that is launching an initial coin offering in January. The blockchain-supported platform […]

Marketing Your Business in the Digital Age

Marketing Your Business in the Digital Age As all business owners know, marketing is key to success these days. However, marketing methods have changed dramatically over recent years. These days, we live in a digital era and a huge amount of marketing is now done online using a variety of methods, rather than through traditional […]

3 Easy Ways to Make Business Communication Faster

3 Easy Ways to Make Business Communication Faster Efficient internal communication is a key driver for a company’s performance. The ability of employees to access the information they need in a timely manner, collaborate with their colleagues, and stay up-to-date on team goals can have a dramatic effect on their overall productivity levels. The right […]