Aaron M. Patterson's Blog, page 5

WEBINAR March 14th! How to get reviewers to come to you! (StoneHouse University)

Guest post by K.C. Neal

As an author, you have a product to sell. Not published yet? That's no excuse - you always have something to sell, even if it's just yourself! Before I published Pyxis last November, I had a product I had to sell to a very specific market. I needed to "sell" the ARC of Pyxis to reviewers.



The more reviews written up right when the book released, the better. Reviews are extremely important for buyer confidence, and book bloggers can give a book great exposure when they blog their reviews.



But as a nobody, unpublished, first-time author, how could I get reviewers interested in reading in reviewing my book? Well, I thought about it a lot, and I had a couple of revelations.  



And those revelations led to over 130 reviewer requests for an ARC of Pyxis - a debut, unknown book - over 3 weeks. 

Those were REQUESTS - reviewers coming to me. I didn't have to solicit, email, beg, or plead. I actually ended up closing to requests earlier than I'd planned because I didn't want to hand out a bazillion ARCs.



I applied the same principles when I started recruiting bloggers for my blog tour. And I ended up with three or four times as many book bloggers volunteering to host tour stops than I'd planned for. What a nice problem to have! :)



Guess what? Next Wednesday I'm giving away alllll my secrets about how to get reviewers interested in your book and get more blog tour hosts than you know what to do with. And how to do it with minimal effort on your part - by getting THEM to come to YOU.



StoneHouse University is hosting this webinar, and here are the things I'll be talking about:



• How to get bloggers to come to YOU for an ARC of your book

• Where to find blogs for your tour

• How to make your blog tour stand out from all the others

• More book blogger survey results - what book bloggers really want from authors

• What makes bloggers bump a book to the top of their TBR piles

• How to build great relationships with bloggers

• Helpful tools and widgets for promoting your tour and doing giveaways

• Detailed sample timelines for planning through follow-up

• The 1 thing that will make bloggers drop everything to help you (hint: it has nothing to do with your book)

• The 2 philosophies we use that get bloggers excited to work with us (regardless of whether they love the book we're touring)



Here are the details - space is limited, so if you're interested don't wait to sign up!



Book Blog Tours Part 2: Advanced Tips and Tricks



Location: Online - just need an internet connection to attend

Format: Interactive webinar - you can live chat and ask questions during the presentation

Date and Time: Wednesday March 14 10:00 a.m. to noon (Mountain Time, MST)

Cost: US$50 for interactive live class, US$45 for video recording of the class

Topics We Will Cover: See list above

Register Here





If you missed Part 1, 10 Steps to a Successful Book Blog Tour (the webinar above is Part 2), you can purchase a recording of it for $45 - just email Aaron at stonehousepress@hotmail.com. Part 1 is a great foundation for understanding how to plan, structure, and carry out a book blog tour. Here's what one attendee had to say about Part 1:



Feedback from Book Blog Tours Part 1: 10 Steps to a Successful Tour

"Just finished attending the Blog Tour webinar with
Aaron Patterson and K.C. Neal presented by StoneHouse University.
Sooooo worth the price of the ticket. Check it out at stonehouseink.net
and link to their SH University page for future offerings. In this brave
new world of digital EVERYthing, authors can't afford to miss
opportunities to learn from those more experienced in cybermarketing.
Just plain brilliant.

Thanks, so much."



—Sally J. Smith, Writer

Learn more about StoneHouse University

Author Aaron Patterson: Blog: The Worst Book Ever.

IBPA Publishing University (Amazon, Bella, and Me!)

Next week I will be going to SanFran as a guest of Amazon.com. Just saying this sounds a little weird as a year ago just being able to have a email contact with the book giant was super cool! Now I get to go speak with them as well as an amazing author like Bella Andre!

I will be talking about eBooks, marketing, and social media. I am amazed to see the relevance of this conference. From speakers like Mark Coker of Smashwords to the publisher of Publishers Weekly, and Google.

What does all this mean?

It means that the new publishing world is starting with the small presses like StoneHouse Ink and working up. In time the big boyz will be hooked in and time will tell what will come out the other side. But going to other conferences where there was not a single class on eBooks to this is a breath of fresh air.

Oh, I almost forgot, the CEO of Goodreads is even going to be there! how cool is that!

Some things I would like to see or at least talk about with Amazon are as follows:

1. Will we Indies ever get the same benefits as the Big 6? Such as Free sales, not just in Select, pre-order listings for eBooks, cool author pages and book listings with video and all the same things the Big 6 now have.

2. More human interaction. A 24 hour notice on problems without the "I will delete your account" threats. I know, your legal team is the one who writes all that junk, but come on!

3. Better wording on legal contracts and less control in the Select program. i.e. Make it okay to give away free eBooks on a blog or site, be open to blog tours and giveaways so we can market and push them to you etc...

4. Better control on Createspace. Link books faster, better cover color, or use the Kindle image, maybe even a upload front cover area for the product page. More options for covers and things like that.

5. Can we have better reports? A per day option?

6. Better review control. Must read the book, some reviews the person even says that they did not finish. Take off reviews from people that are just there to make trouble, maybe a higher level reviewer has more power so their review makes your stars jump more...not sure, just not so lax.

7. More advertizing options.

This is just a few things that have been on my mind, but I am sure more will come up. If you have anything you might want to say, leave a comment and I will see what I can do.

If you are in the area, come on out to the conference, it would be great to meet you!

Author Aaron Patterson: Blog: The Worst Book Ever.

Guest Post by bestselling author, J. Carson Black. (Update)

I did a post with J. some time back and I wanted to do an update. She has been on fire and yesterday she was #1 on the Amazon Bestseller list for Kindle with her novel, "The Shop". She is a great lady and so without much more from me, here is the interview.

P.S. Here is her author page on Facebook, she has a cool app you should check out: HERE

J. Carson Black:


1. So, we all want to know and I could ask after some small talk, but what is the fun in that? What is with T&M? We want details, juicy and the behind the scenes!
How do I feel about T & M? What's not to love? I kiss the hem of their garments.

They have been with me every step of the way, and involved me in everything. Maybe it's because they're new. But here's an innovative idea: they actually listen to the author who wrote the book! For the first time in my writing life, I'm not at the bottom of the food chain.

They are responsive, organized, smart, and generous. They'd make a great husband. Here's an example. My editor asked me to send ideas about the cover of my book, ICON. I went looking on Amazon at "Thrillers", and saw the book cover/movie poster for ONE FOR THE MONEY by Janet Evanovich. And it hit me—hard—that when you're talking about a man who is an icon, you have to put him on the cover. I could see it. I described him walking toward the camera on a desert road (a scene in the book) and he's got to be both handsome and dirty. T-shirt, jeans, desert boots. And mad. Mad as hell. It's got to come off him like testosterone. He's holding a gun and he's had enough. So they did that. And then they made it "one louder." They made the words "ICON" huge! It looks like a movie poster.


T & M gave me a five-mile-long questionnaire, even asking me to describe my ideal reader (which I did, right down to the capri pants—middle-aged women love thrillers, they love Coben, Crais, Koontz, Child and Connelly. Which means they love the "k" sound, too). T & M asked me about my style and vernacular, so the copy editor wouldn't try to change it.

They included me on everything, including the jacket copy and copy-editing and page proofs--a completely different experience than I'd had with a traditional publisher.

And, since they own the company, they know how to push the book.

They have been generous with me, too. We have the coolest app called Odyl on my J Carson Black author page. This allows me to incorporate a website Glenn and I built together called http://www.whokilledbriennecross. It's the pre-story, of sorts, to the murders in the Aspen house at the beginning of the book. We can do giveaways, polls, quizzes, and provide additional "exclusive content" for the reader.


2. The Shop is making waves, again. How do you feel about the future of your books?

Honestly? I have no idea. I believe they'll be a steady stream of income. But how much that will be? I don't know. It's a bit unpredictable. I'm feeling my way along like everybody else. I listen to people who have put in the time and learn from them. Vin taught me to raise the prices when the books started to go on. Smart stuff like that.

I think we're all learning as we go.

3. Are you planning on doing some of your own books or will you do them all with T&M?

I kept my Laura Cardinal series, and plan to write a fourth when I get some time. I have one more book with T & M, tentatively titled THE SURVIVORS CLUB. I also have kept a bunch of books that were previously published to little or no acclaim, and I like them, although they won't be burning down any barns. They're a source of steady income. I plan to put up my two historicals next—I'm very proud of them. I think it's good to have your own books, books you can always depend on to keep you going. I'd love to sell more books to T & M, but I think it's good to diversify.

4. Can I publish one of your books? Hey, I had to ask!

Who knows? I may come crawling to you, and it might not even be too long from now. You've done a great job with your authors, that's for sure.

5. Amazon, B&N, bookstores, what do you see in three years, is the future bright or dull?

I think Barnes & Noble is already stepping away from the Nook – as I recall, they are outsourcing that part of the business. Amazon is a monster, and right now it's bigfooting everyone in sight. But Kobo may be the wave of the future—or not. I think it's good to keep your ear to the ground and be flexible and willing to make judgments on the fly—and hope they're for the best. Like this KDP Select thing. Is it good for the author or not? The jury is out. What might be great for us now could kill us later. I'm hoping that independent and specialty bookstores will start coming back. I'm seeing some growth there. For instance, Mysterious Galaxy http://www.mystgalaxy.com/ in San Diego just added a second store. And other bookstores are opening across the country as well. I read a news report that even Amazon's opening a bookstore.

6. Freestyle, tell me something we may not know?

You probably already know this, but there are few overnight successes, even in this ebook craze. There are people who have been working on their careers for 20, 30 years. They may have been traditionally published, but some of them never had a publisher; they kept submitting and maybe they only came close. But one thing the majority of these folks have in common is mileage. They've put a lot of miles on their writing craft. They've developed themselves as writers whether they've actually sold books are not. (Selling books in NY is a crapshoot, and has been for some time.) Writing isn't a static thing. You get better, but you also get worse. Sometimes you have to hit the dip before you start improving. Taking chances can really foul you up, but it can also make you better. And perhaps that actually hurts some writers, because the audience for ebooks is massive but somewhat amorphous. You can sell a lot of books, but a goodly number of those books may go to people who don't like the kind of stuff you write. It's great to get a huge audience, but it's even better to reach a targeted audience who will get what they want. I try to aim my books toward the crime-fiction and thriller kind of crowd, and make "a concerted effort", for lack of a better term, to brand my books with the covers and product descriptions. Tastes are different. The greatest urban fantasy book in the world will probably never reach me, because that's just not my taste. Same for sci-fi. So I try to dance with them that brung me.

7. What is one thing you would say to a new writer and one thing you would say to a guy like James Patterson or Stephen King?

To a new writer I would say, find your bliss in the kinds of books you want to write, and study the best. Learn from them. Their lessons are there for anybody—all you have to do is open their books and open your mind.

I'd say to Stephen King, "Good on ya!" In my opinion, his latest book, 11/22/63, (based on the few books I managed to read this year) is the best damn book of the year. In that book, he taught me that I need to reward the reader more. It's all about the internals of a book. He brings things full circle several times in that story-- puts the periods to the sentences--and that satisfies a reader and makes him smile. They're gifts, pure and simple. Readers are smart, and they like to feel smart.

To James Patterson, I'd say, "congratulations on your franchise."

8. With new stuff coming out and the potential for some green, cash, money! What is one thing you might buy or do that is kind of a splurge?

Oh, shoot. I don't know. I would like to be a partner in a racehorse. But then if anything happened to the racehorse, I'd be a basket case.

I'd like to take a small ship tour into the Sea of Cortez. Yeah. I'd like that.

9. Biggest fear?

Being broke again. Or getting sick. One of the two. Or both at once. Ick.

10. Funniest thing that ever happened at a book signing?

I signed my first book, DARKSCOPE, at a B. Dalton in the local mall. I got my Masters Degree in vocal performance (opera singing) and the ladies of the local Opera Guild helped me out in a number of ways. I was young and thoughtless then. To be honest, they all kind of blurred together, lovely people though they were. And the signing was about five years later. So one of these ladies came up to me and I thought I knew her name, and I said, "Rita! How good to see you!" and hugged her. I signed the book to Rita and she left, smiling. (I think she was smiling.) Ten minutes later, the real Rita showed up. I'd gotten them mixed up. I still can't believe the non-Rita let me sign the book to "Rita". Now that's polite!

Thanks for everything!



J. Carson Black
jcarsonblack@gmail.com
http://jcarsonblack.com
http://www.facebook.com/JCarsonBlack.authorpage

Author Aaron Patterson: Blog: The Worst Book Ever.

Guest Post by J.R. Rain: (The Waiting Game is Over)

The Waiting Game is Over
by J.R. Rain

Hi there. My name's J.R. Rain and I'm a self-published author. No, this isn't an AA meeting. In fact, I'm proud to say that I'm a self-published author. Admittedly, this designation once had a negative connotation to it. Now, not so much.

Now, thanks to Amazon Kindle, Barnes & Noble Nook and a place called Smashwords, writers from around the world are publishing their books independently, giving birth to the indie author.

I kinda like that: indie author.

It fits me. I've always been independent, from my complete inability to play well with others (read: bosses), to living on the fringes of society.

Yes, indie author. I like it. It fits. I'll take it.

Like many indie authors on Kindle and Nook and elsewhere, I had gotten close to selling books to the major New York publishers. Specifically, The Lost Ark nearly sold to Mira Books, Moon Dance nearly sold to Kensington and Dorchester and Elvis Has Not Left the Building nearly sold to St. Martin's Press.

That's a lot of nearlys.

Meanwhile, while I waited months and months and months to hear from these publishers (Kensington never gave me a response...do you sense some bitterness here?), I went bankrupt, lost everything, and was generally one big, pathetic mess.

All because I was pursuing my writing dream.

All because I was waiting.

Then came Kindle. In 2009, I had heard about this thing called Kindle, that Amazon was allowing authors to publish directly onto their "platform" and, subsequently, directly into their bookstore.

Oh? I was intrigued.

Turns out, publishing with Amazon Kindle was the best choice of my life. It also turns out that these traditional publishers (see above) had done me a phenomenal service. By not publishing my books and leading me along and dashing my dreams, they gave me a great gift:

Product.

I still owned the rights to all my books. Books that didn't quite fit the typical mold--like a soccer mom private detective who just so happened to be a vampire--a book I had written in 2003. A man writing about a woman was apparently taboo, and more than one publisher rejected it based on this alone. Now my "Vampire for Hire" series has gone on to sell more than 400,000 copies, hitting #1 in many categories. Maybe a man can write about a woman. What a concept.

Now publishers approach me. In fact, I had the very great pleasure of turning down a major publisher's offer a few months back. Their offer wasn't much of an offer. Put it this way: they were offering to take my money and my rights.

It was an easy no, although a part of me was flattered. And why wouldn't I be flattered? I'm forty years old and I had spent the greater part of my life pursuing a writing dream.

Thanks to Amazon, I'm living my dream. Amazon, Barnes & Noble and Smashwords.

Sometimes people just need a voice, and, as it turns out, writers just needed a platform, an outlet. We got that initial outlet thanks to Amazon Kindle. Publishers told me they didn't know how to market my books; well, I had a fair idea how to market my books. Turns out it wasn't that hard to do, after all, and it was a lot of fun, too.

And this brings me back to my main point:

Thanks to Amazon's revolutionary approach to getting books to readers, by helping authors bypass the traditional publishers, they have given us the gift of time. They have freed us from the waiting game. The endless waiting. The mind-numbing and soul crushing waiting.

That, in and of itself, is priceless.

Now, the waiting game is over, and the living game begins. Now I can spend my time writing the best books I can, with the full knowledge that they will be published on my terms, and in my time. My time.

That, in and of itself, is priceless.

--J.R. Rain

Friend J.R. on Facebook
Website
Follow J.R. on Twitter

BOOKS BY J.R. RAIN

VAMPIRE FOR HIRE
Moon Dance
Vampire Moon
American Vampire
Moon Child
Vampire Dawn (coming soon)

THE JIM KNIGHTHORSE SERIES
Dark Horse
The Mummy Case
Hail Mary (coming soon)

ELVIS MYSTERY SERIES
Elvis Has Not Left the Building
You Ain't Nothin' But a Hound Dog (coming soon)

THE SPINOZA SERIES
The Vampire With the Dragon Tattoo
The Vampire Who Played Dead
The Vampire in the Iron Mask (coming soon)

THE GRAIL QUEST TRILOGY
Arthur
Merlin (coming soon)

WITH SCOTT NICHOLSON
Cursed!
Ghost College
The Vampire Club

WITH PIERS ANTHONY
Aladdin Relighted
Aladdin Sins Bad

STANDALONE NOVELS
The Lost Ark
The Body Departed
The Silent Echo (coming soon)

SHORT STORIES
The Bleeder and Other Stories
Teeth and Other Stories
Vampire Nights and Other Stories
Vampire Blues: Four Stories

SCREENPLAYS
Judas Silver
Lost Eden

SHORT STORY ANTHOLOGIES
Vampires, Zombies and Ghosts, Oh My!

Author Aaron Patterson: Blog: The Worst Book Ever.

Traditional vs. Self-Publishing: The Good, Bad & Ugly (Guest Post by Kristiana Gregory)

Traditional vs. Self-Publishing: The Good, Bad & Ugly
By Kristiana Gregory

For the past 35 years I've been a professional writer and have published more than two-dozen middle-grade and young adult novels for traditional houses: Harcourt, Scholastic and Holiday House. And as of last November, I'm also a self-published author. From big signings and national tours to now managing the whole thing myself, I can say there are joys and stresses to both routes:

Time: With several books I've waited at least two years between acceptance and seeing them in print, and often have already turned in the final manuscript before receiving the contract. With self-publishing you just click a button. It's instantly gratifying to publish right away, but the time it takes with a traditional house isn't for naught (points below:).

Support: Editorial, sales and marketing is a huge plus with regular publishers as is Production. This is the cover design, copyediting, formatting, and adding the title to their catalogue. It's a team effort getting a book out to libraries, schools and stores. When you're on your own, all this is up to you.

Economics: Okay, here's the money part. An advance with traditional publishers is actually a loan against your future earnings, which may or may not blast out of the park like J.K. Rowling. If your works don't sell, the advance is it, probably gone by Christmas, and it's time to start the process of submitting and waiting—and waiting—all over again. Publishing with, say, Amazon Kindle, there's no up-front money but you're guaranteed 70% of sales if your title is priced at $2.99 or above.

Royalty statements: Traditional publishers send these in the Spring and Fall, reflecting earnings from the prior nine months. My recent novel, STALKED, took two years to write and edit, then my artist son did the cover. I published it on Amazon Kindle in November and received a check in December! A monthly royalty, wow!

Trends: Success with traditional houses often depends on fads and inflated expectations for profits. I was invited to create two paperback series for young readers, which the publisher initially loved but soon cancelled. The reason? Despite mountains of fan mail from kids, parents and teachers, sales weren't as brisk as hoped for. Now out on my own, I can directly reach my readers with new adventures.

All this to say, there are benefits to both approaches. I'm deeply grateful to my former editors and publishers. They put my stories into the hands of so many children, many of whom are now adults reading to their own kids—and many of these kids have e-readers! What a great time in history to be an author.

** Kristiana Gregory's most recent novel is STALKED, a young adult thriller set in NYC in 1912, available on Amazon Kindle -- CURIOUSLY ODD STORIES is also on Kindle

Author Aaron Patterson: Blog: The Worst Book Ever.

Spread the Love Not the Hate!

I think every one of us has been on the receiving end of a bully. But what is a bully? I see it as someone that feels the need to put down others, or is cruel in word or in a psychical manner, as a bully. With the invention of Social Media a lot more people are Cyber-bullying.

I got some of this a few weeks back from another author. I was out-of-town in the mountains, when the attack came. This indie author took it upon herself to bash me all over Twitter and even posted on my Facebook wall. The lies worked all weekend and showed up on blogs and Goodreads. What was it all about?

Turns out that this person, no this bully, is in a position where they have a bunch of followers. Instead of using this power for good, they used it to sell their own books and con other unsuspecting authors into chain tagging and other schemes to advance their own work.

Long and short if it, I was in the way. I did not do what they thought I should do, i.e. I did not do it their way. So after one email and waiting an hour, they went to work making me look like some sort of monster that was out to get all Indie authors. What a joy to see that as I was out-of-town on a mini vacation, that back home, I was being hunted down.

Most of you did not even hear about this as I did not post much on the subject. But I fear it is a trend with the Indie author crowd. Is it fear? Is it that each author thinks the way they market is the way all of us should do it? Or is it greed?

Most of it is because we do not educate ourselves. We do not learn the business of writing so we think something another author does is wrong, when it is just that we have no clue what we are doing. Selling well does not mean you are an expert, but I fear many authors think that sales=brains.

The best way to stop bullying is education. This is why I wanted to be a part of this blog hop, it is a group that is speaking out and learning how to prevent this kind of thing from happening.

I am so glad that I have a community of writers and friends that support each other. It makes the bully in all our lives seem a little less evil. I bet all they need is a huge hug...or a stick to the backside! lol

Here are some rules to help stop a bully:

Do not jump to conclusions. If you see something bad about someone, check it out, talk to that person and don't just jump on the KILL bandwagon.

BE NICE!

Remember, we are all people, be kind and give everyone the benefit of the doubt.

Don't be stupid.

Remember that the bully is hurting, scared or is just unloved. They are acting out, it has nothing to do with you.

Protect your friends.

BE NICE!

That is all...




Author Aaron Patterson: Blog: The Worst Book Ever.

Why Barnes and Noble Should Hire Me and Can Jim Hilt

Now now, don't get all hot, I am joking... well, not really...but sort of. I mean really? Print is not dead? eBooks are a novelty? I was wondering why B&N is so behind the curve with eBooks and now I know why...they have this guy at the helm.

"The idea that the print book is going to die some slow long death is actually a fallacy,"

I agree with this, but not in the way he means...most if not all print will go the way of POD. As Amazon and other presses upgrade printers we will be able to get high quality books at a low cost, and all POD.

"...but once the novelty has worn off they'll probably return to stores and do a mix of shopping on devices and in stores."

=) See that? That was me trying not to bust a gut. I know...so mean.

What does this mean?

For B&N, it means they will keep shoving sand over their heads and for bookstores, it will mean Amazon will keep playing chess...ALONE.

So what would I do? I would tell you but when they offer me a job, I would have nothing to offer them that they did not already see on this blog. lol... okay fine!

First: Make millions of Nook's. Oh...and hire me.
Second: Give them all away for FREE!
Third: Model the website after Amazon with Tagging, Bestseller lists, indie lists, blog posts, forums and other things normal people do with a website designed to sell a product.
Forth: Talk to authors.
Fifth: Open up printing houses and start buying up authors like Amazon.
Sixth: Do more author signings and events, you have a bookstore, you should cream Amazon not hand them your lunch money everyday!
Seventh: Once you have some of the market with all your new Nook users, start a Nook daily deal program. i.e. do what amazon is doing! Top 100 list, top 100 free list, emails of related titles, you know...promotion 101!
Eighth: Forget the tablet market and focus on coming out with the first color touch Nook with eink.
Ninth: Team up with the Big 6 and market and sell their books at a lower price and cut amazon out, make it exclusive. Big move but if you don't do it Amazon will!
Tenth: Have a cup of coffee, because we are just getting started.

This is just a sample of the HUGE changes they will need to make, or by the end of 2013 B&N will be bought out or go under just like borders.
Author Aaron Patterson: Blog: The Worst Book Ever.

StoneHouse University. What is a blog tour and why should I care?

I wanted to do a post and talk about this upcoming Blog Tour Class. It is Feb. 1st and is a Webinar. That means you can log in and join via your PC/Mac or call in and be on the phone. So, no matter where you are you can join.

There is a cost, $50-but that is not bad considering what you will learn.

But what is a blog tour, why do I need to know how to run one and what good will it do for me and my book?

All good questions. A blog tour is like a book signing tour but instead of going to bookstores and sitting there trying to sell 5 books, you are doing the interview or signing online on different blogs. Way cool and you can reach more people.

Bloggers and their honest reviews are huge! Did I say huge? If I had a choice to be reviewed by the New York times or by a well followed book blogger I would choose the blogger. They review a book and it gets readers. They say, yup, good book their peeps go and buy the book. A review in the NYT gets you a pat on the back.

So you DO want your book reviewed by book bloggers. But what is a tour you may ask? It is where you plan to have your book reviewed by 15-30 bloggers in a short time frame. Like a month or 60 days. So almost everyday you are reviewed and you are exposed to people. This review is posted on Amazon and goodreads and other sites so you get reviews as well. You see how this is good?

This class is to show you how to do this without pissing off the bloggers and how to do a good tour and sell a lot of books. You never know what a tour will do, it may just make your sales bump, but it may like Vincent Zandri take you to #3 on Amazon and sell over 100k books.

Here is a link to K.C. Neal's blog to give you an idea of what a tour looks like. She is also the one teaching the class. HERE

See all the stops and the different bloggers? They will all post their review on that date. It is a crazy building thing that every author should know how to do.

That is the blog tour. Now, here is a link to sign up, you just need to pick a time and pay. After that you will register and you are in. Please share this with others and take your writing seriously. If you don't no one else will...

TIME: 10am-noon and 5pm-7pm *Mountain Time Zone
DATE: Feb. 1st 2012
LOCATION: Online
AVAILABILITY: Limited
COST: $50.00

To register hit the Paypal button and pay, it should redirect you to the registration page after you have paid.

Blog Tour Online Class. Feb 1 2012

To register for the 10-Noon class click below:
*All times are MT (Mountain Time)


Blog tour Class (10am-Noon)


To register for the 5-7pm class, click below:
*All times are MT (Mountain Time)


Blog Tour Class (5pm-7pm)


Now that I have your attention lets touch on Amazon. The next class is all about how to Work the systems that run Amazon. Most if not all bestselling indie authors know how to tag and what all the rankings mean. I will show you how to do it, how to get noticed on amazon. This is key in selling well on Amazon.

If you follow J.A. Konrath he is very open about this. Go HERE to read about what he has to say about Amazon.

"Writers aren't buying my fiction. They aren't buying my non-fiction either--I have an ebook called "A Newbie's Guide to Publishing" and it is among my lowest-selling titles.

The people who buy me are readers, and the vast majority have never heard of me. Readers find me on Amazon, because Amazon has made it easy for my books to be discovered."

You can do a million things but it is all about being SEEN. and Amazon is the big monkey.

"The majority of my sales come from Amazon and my ability to use the tools they provide. So far I've played my cards right. I write fun books with good covers and sell them cheap, I have a lot of virtual shelf space, and readers like my writing."

"5. Study Amazon and how it sells ebooks. Experiment. Take chances. If one of Amazon's imprints offers to publish you, accept. Right now they are the only publisher who can increase your sales."

Convinced yet? Amazon is where it is at, one day that may not be the case but right now it is...so, on Feb. 8th I will drop it all, show you the truth and not hold back on how to game the game. It is one big game people, and if you know how to play you WILL win.

Sign up for both classes as we only have 50 spots so first come first serve. Don't miss out on this if you care about selling your eBook or book on Amazon. Just to let you know, my sales are up every month, my book Sweet Dreams is 3 years old and sold more in December than it ever has...on a OLD book, this is like 45 in book years, but it is still moving. You can learn this stuff, it is easy, and fun...
That is all.

Here is the info:STONEHOUSE UNIVERSITY AMAZON CLASS

Learn how to use Amazon to increase sales and build a fan-base!

TIME: 10am-noon and 5pm-7pm *Mountain Time Zone
DATE: Feb. 8th 2012
LOCATION: Online
AVAILABILITY: Limited
COST: $50.00

Amazon is the biggest bookstore in the world. They move more product and reach more people than any other bookstore. By understanding how they work and their systems such as tagging, customer recommendations, book lists and the ranking system you can sell more books and be "seen." We will teach you how to use Amazon and their systems and get them to work for you instead of getting lost in the millions of books and eBooks listed on their site. Stand out and be sold!

To register just click the Paypal button of the time you want and after you pay it will redirect you to a registration page.


10am-Noon (MST)



5pm-7pm (MST)

Thanks for Tweeting and sharing this link and information. If you know of any other classes you would like to see in the future feel free to comment and let us know what you want to learn.

One last quote from J.A. Konrath, "And feel free to tweet this. It won't help me sell many eBooks, but it could help your peers."




Author Aaron Patterson: Blog: The Worst Book Ever.

Social Media 101 What NOT to do (Author Edition)

Social Media 101

Okay people, we all live in this online world and I know it can be hard to know what to do and as there are not really rules set up let's look at what to do and what NOT to do.

I am going to talk about what NOT to do first as it seems many of us are having a problem with this part of our online lives.

Comments on Facebook
You do not have to respond to every controversial comment or post. In fact you should avoid them if you can. We were not meant to know people this close and for some getting on FB or Twitter can be shocking. We go from knowing some things ab out our friends to knowing what they think about EVERY subject ever created. Our natural reaction is to comment and let them know what we think and thus the fights begin. Good rule of thumb, talk about nice things and if someone is just being a jerk do not follow or friend them, it is okay to unfriend people...even if you know them in person.

Marketing your book
Market yourself by being yourself. Not by pushing your book or health supplement on people. People buy from who they like, if I do not like you I will not buy your book. Get to know people, talk and post once every now and again, most people know you have a book as it is your profile picture.

Confrontation
So I pissed you off, now what? Well, you should not blast in public all about me and how I kill small kittens. You should send a email to me and deal with it that way before going off half cocked all over Twitter and Facebook. It just makes you look bad not me. If you do not like what someone is doing deal with it in private. There are people that I know online that are scamers and downright #lame. I want to scream from the TwitterTop and warn people about them or what they are doing with some publishing scam or whatever. But do I? No.

It is about control, try to control yourself. Send a email or make a call. Live above them, do right and all the others will work out by themselves. Most of us authors will not take the time to research what we are all mad about. Try stopping and looking at it all without your black glasses on. The only time I will name names and call out someone is if I am pushed into a corner and have to in order to defend myself. But that is the very last step and I do it with care as if i am going to name names I will do it with open guns and I am not messing around at that point. But like I said...last resort.

Twitter Auto Tweets
Come on peeps... be there... be here with us. Be present. I understand setting up auto tweets for time sake, but the same tweet over and over and over again? Really? And we read it? Nope...I gloss over and look for the real people having conversations.

Facebook Groups
Do not invite random people, it is rude. Follow the rules of the group. I can't count the times I delete posts from the same person over and over again because they will not follow the rules. If there is a no promotion rule, do not promote. Come one peeps...*note: if all you do is link to your book not one person will read it or follow the link.
Join the conversation.

Facebook Bleeding Heart's
I do not care about the poor sheep in Montana or the starving trees in Iceland. Most of it is just to get you all worked up and you re-post and share the sad picture that I have to gag over... again, conversation and what do you want me to do? Go over and feed some starving tree? I am not going to give money so what is the point? Oh...yeah, to put guilt on people for living in the US... got it... *small rant.

The main thing to remember is to be nice and do not do something that you would not want someone else to do. You know...like we learned when we were 6.

If you have a beef with someone don't go off on them, be an adult and hold your little Twitter fingers. Authors, I know we are all excited about books and reading, but be careful about who you hook up with. There are a ton of scams that look all good but all the scamer wants is to sell you their book. Ask yourself, do they push their book on you? Do they push you to follow rules that they made up? Do they blast others, cuz if they will kill another author if you cross them they will kill you as well. BE SMART...oh and be NICE!

That is all...

for now

Author Aaron Patterson: Blog: The Worst Book Ever.

YA Giveaway Blog Hop (Win A Paperback Copy of Pyxis by K.C. Neal)

Young Adult Faeries & Fantasy Giveaway Hop
January 6th to 12th

Reviews for Pyxis
"This is a story with depth and history, and the characters just come to life straight off the pages."
-Once Upon A Time review

"An amazing cast of characters I can't wait to meet up with again in book two, Alight!"
-YA-aholic.com review

"Pyxis is a phenomenal debut that blew me away."
-K-Books review

"A completely fresh and original concept in the world of YA paranormal."
-BelleBooks review


About Pyxis
Corinne lives an average teenage life working at her dad's cafe, hanging out with her best friend, and trying to forget a falling-out with her almost-boyfriend Mason. Things take a strange turn when she uses her late grandmother's food dyes for a bake sale, and her customers suddenly find her irresistibly alluring. Then she discovers she and Mason are haunted by the same dreams of a dark force that consumes everything in its path. Pursued by shadowy figures and a crazy woman with secrets from the past, Corinne must find out who her grandmother really was. In her quest to unravel her family's history, she learns she is destined to protect this world--and the dark world of her dreams. She races to find the answers she seeks before her nightmares break free.

About the Author
K.C. Neal lives in Idaho with her husband and their maltipoo, Oscar. She holds degrees in Chemistry and Health Sciences, and works as a medical writer. She s a competitive vegetable gardener, occasional surfer, avid reader, and enthusiastic cupcake eater.

Enter the hop to win a copy of Pyxis!

a Rafflecopter giveaway
You need javascript enabled to see this giveaway.




Author Aaron Patterson: Blog: The Worst Book Ever. Author Aaron Patterson: Blog: The Worst Book Ever.