Jeffrey Zeldman's Blog, page 6

My Glamorous Life: Roman Holiday

While honeymooning in Rome, we spotted an Italian translation of my second book in the display window of a quaint old shop two blocks from the Colosseum.

The ancient amphitheatre was our destination; we had been walking toward it excitedly, with greater and greater speed. But the bizarre sight of Designing With Web Standards in this strange location halted our progress.

For my book, my name, my face to be here, of all places! What were the chances? For a text about something as new and ephemeral as web design to show up in this timeless and eternal plaza! How crazy was that?

The shop owner, adjusting his window display, shot us a quizzical smile. My companion pointed to my face, and then to the book cover, which bore my photo. The owner shrugged; he did not understand. If life were a movie, I would have whipped a blue beanie out of my coat pocket. But it isn’t, and I had none.

So there I stood. The author, at a loss for words.

And then we smiled, and he smiled, and we continued our passage toward the ancient home of bread and circuses.

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The More Things Change… (or: What’s in a Job Title?)

I’m not a “[full-stack] developer,” regardless of what my last job title says.

I’m not even a front-end developer, thanks to the JavaScript–industrial complex.

I’m a front-of-the-front-end developer, but that’s too long.

So, I’m a web designer. And I also specialise in accessibility, design systems, and design.

…Why do I think that this is the best title? Here’s why.

I’m designing for the web. The infinitely flexible web. The web that doesn’t have one screen size, one browser, one operating system, or one device. The web that can be used by anyone, anywhere, on any internet connection, on any device, on any operating system, on any browser, with any screen size. I’m designing with the web. Using the web platform (HTML, CSS, JS, ARIA, etc.), not a bloated harmful abstraction. I have a deep understanding of HTML and its semantics. I love CSS, I know how and when to utilise its many features, and I keep up-to-date as more are added. I have a strong understanding of modern JavaScript and most importantly I know when not to use it.

Front-end development’s identity crisis by Elly Loel

See also:

The Wax and the Wane of the Web (2024): Forget death and taxes. The only certainty on the web is change. Ste Grainer takes a brief look at the history of the web and how it has been constantly reinvented. Then he explores where we are now, and how we can shape the future of the web for the better. – A List Apart

The Cult of the Complex (2018): If we wish to get back to the business of quietly improving people’s lives, one thoughtful interaction at a time, we must rid ourselves of the cult of the complex. Admitting the problem is the first step in solving it. – A List Apart

Dear AIGA, where are the web designers? (2007): For all the brand directors, creative directors, Jungian analysts, and print designers, one rather significant specimen of the profession is missing. – zeldman.com

Standardization and the Open Web (2015): How do web standards become, well, standard? Although they’re often formalized through official standards-making organizations, they can also emerge through popular practice among the developer community. If both sides don’t work together, we risk delaying implementation, stifling creativity, and losing ground to politics and paralysis. Jory Burson sheds light on the historical underpinnings of web standardization processes—and what that means for the future of the open web. – A List Apart

(2007): “No one has tried to measure web design because web design has been a hidden profession.” – zeldman.com

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Our Lady of Perpetual Profit

Corporations that take investors make an impossible promise to increase profits forever. Accordingly, they hire MBAs whose role is to juggle numbers to create ongoing, short-term profit. This juggling is frequently labeled “leadership.”

The juggling methods—abusing data, diminishing the primacy of the customer relationship, repeating what worked last year as if the demand for it will never end, and perpetually cutting costs—invariably remove value from the company. This, of course, results in more staff and cost cutting.

People who understand the customer and the product are ignored in favor of the number jugglers; research is disparaged in favor of a dogmatic relationship to data. 

The people who wreck the company get the big paychecks. Eventually a bigger company buys the first company, further destroying its value. The wreckers exit with more money, 1980s-corporate-raider-style. Skilled workers are laid off, quality plummets, and the cycle begins again. 

This picture of a business world with deeply misguided priorities—exemplified by horror stories from the worlds of tech, gaming, and entertainment—is brought to you by Doc Burford, whose discursive post, “the biggest threat facing your team, whether you’re a game developer or a tech founder or a CEO, is not what you think,” takes a while to get through, but is nonetheless worth reading.

It is not a picture of every company, to be sure. But it applies to many, and accounts for much of the worker unhappiness plus customer frustration that characterize this time and contribute to our political unrest.

I wrote this post so you’d know to check that one. Do it.

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The Valley of Hidden Sorrows

I have this friend. A mountain of unexpected medical debt buried his family at the start of last year. At the same time, the closing of his business stuck him with six figures of personal debt. Liquidating a retirement account and maxing out credit cards bought him short-term breathing room. Mostly, though, it added interest charges and tax penalties to what he already owed. 

A year on, the debts still crush him, and the poor fellow only just manages to keep his family housed, fed, and safe. I should add that he’s a professional who enjoys a great job with a generous salary and terrific benefits. One of the lucky people. Privileged, even. Somebody you’d expect to be quite comfortable. But he wakes in fear each morning.

To all who struggle in these times, be kind to others and gentle with yourself.

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AI Roundup: The Bad, the Ugly, and the Pretty Cool

Ay, ay, AI! Hype, fear, and strongly voiced opinions—the traditional currency of internet conversation—are unequal to this moment, where the Fate of Everything dangles from a single gossamer thread. So here are four useful links to pieces of the web that make differing and complementary sense of the threat and promise of AI.

Of course AI is a bubble. It has all the hallmarks of a classic tech bubble. Pick up a rental car at SFO and drive in either direction on the 101—north to San Francisco, south to Palo Alto—and every single billboard is advertising some kind of AI company. Every business plan has the word “AI” in it, even if the business itself has no AI in it…

Tech bubbles come in two varieties: The ones that leave something behind, and the ones that leave nothing behind. Sometimes, it can be hard to guess what kind of bubble you’re living through until it pops and you find out the hard way…

Cory Doctorow: What Kind of Bubble is AI?

de Vries calculates that by 2027 the AI sector could consume between 85 to 134 terawatt hours each year. That’s about the same as the annual energy demand of de Vries’ home country, the Netherlands. 

The Verge: How much electricity does AI consume?

The Elements of AI is a series of free online courses created by MinnaLearn and the University of Helsinki. We want to encourage as broad a group of people as possible to learn what AI is, what can (and can’t) be done with AI, and how to start creating AI methods. The courses combine theory with practical exercises and can be completed at your own pace.

Elements of AI

We define AI literacy as a set of competencies that enables individuals to critically evaluate AI technologies; communicate and collaborate effectively with AI; and use AI as a tool online, at home, and in the workplace. We conducted an extensive review of literature (see paper) and distilled a set of key AI literacy competencies and considerations for designing AI literacy learning interventions, which can be used to guide future educational initiatives as well as foster discussion and debate in the AI education field. This page lists and describes the competencies and design considerations that we have outlined.

AI Unplugged

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CAPTCHA excludes disabled web users

What’s widely used, no longer particularly effective, and makes web content inaccessible to many people with disabilities? It’s our old friend CAPTCHA! In a group note dated 16 December 2021, the W3C explains how CAPTCHA excludes disabled users, and suggests alternatives which may be kinder and more reliable:

Various approaches have been employed over many years to distinguish human users of web sites from robots. The traditional CAPTCHA approach asking users to identify obscured text in an image remains common, but other approaches have emerged. All interactive approaches require users to perform a task believed to be relatively easy for humans but difficult for robots. Unfortunately the very nature of the interactive task inherently excludes many people with disabilities, resulting in a denial of service to these users. Research findings also indicate that many popular CAPTCHA techniques are no longer particularly effective or secure, further complicating the challenge of providing services secured from robotic intrusion yet accessible to people with disabilities. This document examines a number of approaches that allow systems to test for human users and the extent to which these approaches adequately accommodate people with disabilities, including recent non-interactive and tokenized approaches. We have grouped these approaches by two category classifications: Stand-Alone Approaches that can be deployed on a web host without engaging the services of unrelated third parties and Multi-Party Approaches that engage the services of an unrelated third party.

W3C: Inaccessibility of CAPTCHA: Alternatives to Visual Turing Tests on the Web

We can do better!

Tell your friends. Tell your boss. Tell your clients.

Tip o’ the blue beanie to Adrian Roselli.

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Heal an ailing web

On the occasion of the web’s 35th anniversary, its inventor had this to say:

5 years ago, when the web turned 30, I called out some of the dysfunction caused by the web being dominated by the self-interest of several corporations that have eroded the web’s values and led to breakdown and harm. Now, 5 years on as we arrive at the Web’s 35th Birthday, the rapid advancement of AI has exacerbated these concerns, proving that issues on the web are not isolated but rather deeply intertwined with emerging technologies. 

There are two clear, connected issues to address. The first is the extent of power concentration, which contradicts the decentralised spirit I originally envisioned. This has segmented the web, with a fight to keep users hooked on one platform to optimise profit through the passive observation of content. This exploitative business model is particularly grave in this year of elections that could unravel political turmoil. Compounding this issue is the second, the personal data market that has exploited people’s time and data with the creation of deep profiles that allow for targeted advertising and ultimately control over the information people are fed.

How has this happened? Leadership, hindered by a lack of diversity, has steered away from a tool for public good and one that is instead subject to capitalist forces resulting in monopolisation. Governance, which should correct for this, has failed to do so, with regulatory measures being outstripped by the rapid development of innovation, leading to a widening gap between technological advancements and effective oversight.

The future hinges on our ability to both reform the current system and create a new one that genuinely serves the best interests of humanity. 

Marking the Web’s 35th Birthday: An Open Letter from Tim Berners-Lee

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Death of a father

“187” is a gorgeously lensed, strongly acted Samuel L. Jackson thriller, notable for its sun-dazzled Los Angeles setting, complex morality, and breakthrough trip-hop soundtrack. It would likely have been widely discussed at the time of its release, and might still be remembered, like the not thematically dissimilar “Falling Down”—filmed in the same city and released by the same studio a few years prior—if not for a horrible and tragic event.

187 is the story of a high-minded, humanistic public high school teacher (Jackson) who, after surviving a brutal assault by one of his students (Method Man, in one of his first film appearances!), fights back.

Vigilantism was hardly a fresh plot driver in 1997, but 187’s writer, director, and cast took it to unexpected and rewarding places. 187 challenged expectations. It deserved an audience.

Unfortunately for the film, 187’s release was overshadowed by a horrific real-life event. That year, Jonathan Levin, a public high school teacher, was murdered by one of his former students.

It was the kind of murder—tragic, senseless—that might have gone unnoticed by the press if not for one thing: Jonathan was the son of newly appointed Time Warner CEO Gerald M. Levin.

In the aftermath of the new Warner CEO’s son’s murder, there was no way that Warner Bros could promote a film about a high school teacher who kills his students. Warner buried the film by giving it a limited release with zero promotion.

I remember seeing 187 in a semi-private screening room before interviewing its star for Warner Bros, whose Executive Vice President of Marketing was my client at the time. The film’s moody music and cinematography transported me. I felt deeply engaged by the story, and riveted by Jackson’s performance. And, needless to say, I was also horrified to learn of Jonathan Levin’s murder.

Today’s death notice of Gerald M. Levin brought it all back in a Proustian rush. 

Deadline-driven topic-sentence journalists will remember Gerald Levin as the architect of the ill-fated, oh-so-90s Time Warner AOL merger. But I will always think of him as a grieving father.

Rest in peace.

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Open-source moderation

Bluesky introduces open-source, collaborative moderation for federated social media websites:

Bluesky was created to put users and communities in control of their social spaces online. The first generation of social media platforms connected the world, but ended up consolidating power in the hands of a few corporations and their leaders. Our online experience doesn’t have to depend on billionaires unilaterally making decisions over what we see. On an open social network like Bluesky, you can shape your experience for yourself.

Today, we’re excited to announce that we’re open-sourcing Ozone, our collaborative moderation tool.

Bluesky’s Stackable Approach to Moderation

  Might it also work for Mastodon and Threads?

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New music from the beyond

Happy heavenly birthday to my dear, deceased, devil brother Pete Zeldman. Today, 5 March 2024, to celebrate Pete’s life…

Lost in Sound Records is releasing an album of solo drums, Enigma, which will keep rhythmic enthusiasts and scholars busy for…well, forever. And ALSO 2.5D, his crazy interesting NYC rock band… [has released] its first single.

—Cindy Shapiro

Hear that single, written by Pete, performed with fire by 2.5D, and released roughly 30 years after the fact:

Stream “I Don’t Wanna Feel” on SpotifyStream “I Don’t Wanna Feel” on Apple MusicPreview and purchase on iTunes Store

Wish Pete a happy birthday on Facebook. You never know; whatever plane Pete now inhabits, he just might hear you.

Related:

About Pete

Valediction

My Brother is a Monster

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