Nicholas J. Webb's Blog, page 6

Future of Home and Business Security

The future of home security is the subject of massive disruption. The old-fashioned model of selling monitoring services to residents and businesses no longer delivers enough value to consumers and business owners to make it worth it. In fact, some studies suggest that as much as 90% of alarm incidents are faults. Compare those percentages to successful consumer products such as pregnancy tests which are accurate 99% of the time. The best way to look at the future of home and business security is to see it as essentially an APP. The Kindle is one example of a great technological platform, however when the iPad was introduced that had far more technological value, the Kindle was reduced to an APP. This is the future of the home and business security industry. The Three Dimensions of the Future There are three distinct dimensions of what I call “The Actionable Future” and they include: The Gibson Dimension I entitled this dimension the Gibson dimension in honor of author William Gibson wherein he famously stated – “The future is already here — it’s just not very evenly distributed” In other words, this is what’s happening to an industry right now that most executives simply don’t know about. The Near Read More

The post Future of Home and Business Security appeared first on Nicholas Webb.

Podcast on Customer Experience

“The future for both organizations and entrepreneurs is in leveraging innovation techniques to design masterful customer experiences.” Nicholas Webb knows a thing or two about both customers and innovations. As an inventor, he’s been awarded over 45 patents. He now channels his innovative skills to help some of the world’s top brands excel at customer experience. We discussed all of this and more on this week’s episode of the On Brand podcast. Creating Experiences Customers Crave with Nicholas Webb

The post Podcast on Customer Experience appeared first on Nicholas Webb.

Stay tuned for my new book – The Freakin Future

The Freakin Future The future has been described as disruptive, however disruption suggest that the future will see significant and breakthrough changes in virtually all areas of our life and business. The truth of the matter however, is that the future can better be described as destructive. In other words, consumer experiences, economic models and enabling technologies will displace and destroy ineffective, non-valuable and unacceptable consumer experiences, in favor of massive breakthroughs. There is a worn-out adage that suggests that “the future belongs to those who prepare for it.” However, today organizations and innovators should live by the new adage that suggests that “the future belongs to those who invent it.” The Freakin Future provides a playbook for the future for both individuals and organizations. Additionally, The Freakin Future helps organizations understand the four monster shifts of the future so that they can build out future ready enterprises that drive sustained profitability, customer satisfaction and efficiencies.

The post Stay tuned for my new book – The Freakin Future appeared first on Nicholas Webb.

Great interview by Jamie from the eventual millionaire

Great interview by Jamie from the eventual millionaire on the importance of customer experience design and insights from my book what customers crave http://eventualmillionaire.com/nichol...

The post Great interview by Jamie from the eventual millionaire appeared first on Nicholas Webb.

What Customers Crave becomes the #1 Amazon best seller in Customer Relations!

I am pleased to announce that my just released book, What Customers Crave: How to Create Relevant and Memorable Experiences at Every Touchpoint, has become the number #1 Amazon Kindle Best Selling book in both Customer Relations and Business Leadership Training. What Customers Crave examines how the hyper-connected economy is radically changing consumer expectations, and reveals what companies need to do to stay on top. The solution rests on two simple questions: What do your customers love? What do they hate? Find the answers, and you’re well on your way to success. Jam-packed with tools and examples, What Customers Crave helps you reinvent how you engage with customers (both digitally and non-digitally) and: Gain invaluable insights into who they are and what they care about Use listening posts and Contact Point Innovation to refine customer types Engineer experiences for each micromarket that are not only exceptional, but insanely relevant Connect across the five most important touchpoints Co-create with your customers And much more When you learn to provide your customers with exactly what they want, they not only buy—they come back again and again…and bring their friends. You can buy the Kindle edition here. You can buy the hardcover edition Read More

The post What Customers Crave becomes the #1 Amazon best seller in Customer Relations! appeared first on Nicholas Webb.

The Hospitality and Travel Industry Need to Reinvent Themselves

You need to own the Guest Relationship!

At a recent “Hospitality Hackathon” that I facilitated for top executives in the hospitality and travel industry, I discovered something interesting. In the old days hospitality and travel led the world in customer experience, then something terrible happened! The executives that led these organizations made a philosophical shift from believing that they were in the guest experience business, to believing that they were in the real estate business.

This may seem like a simple mindset, but it turns out that the best organizations in hospitality have continued to reinvent each and every guest touch point, whereas organizations that believe they’re in the real estate business are simply polishing the deck furniture on the Titanic. My message to hospitality is simple… You need to own the guest relationship or it will be stolen from you by aggregators and online booking services. My estimate is that there is a potential for as much as 30% growth for hospitality and travel organizations that leverage guest experience design. One footnote, stop trying to sell guests $10 bottles of Evian water! Engineer each and every “micro-guest moment” and you will lead your industry and guest satisfaction, growth and profitability.

The post The Hospitality and Travel Industry Need to Reinvent Themselves appeared first on Nick Webb.

The Hospitality and Travel industry need to reinvent themselves

You need to own the Guest Relationship! At a recent “Hospitality Hackathon” that I facilitated for top executives in the hospitality and travel industry, I discovered something interesting. In the old days hospitality and travel led the world in customer experience, then something terrible happened! The executives that led these organizations made a philosophical shift from believing that they were in the guest experience business, to believing that they were in the real estate business. This may seem like a simple mindset, but it turns out that the best organizations in hospitality have continued to reinvent each and every guest touch point, whereas organizations that believe there in the real estate business are simply polishing the deck furniture on the Titanic. My message to hospitality is simple… You need to own the guest relationship or it will be stolen from you by aggregators and online booking services. My estimate is that there is a potential for his much as 30% growth for hospitality and travel organizations that leverage guest experience design. One footnote, stop trying to sell guests $10 bottles of Evian water! Engineer each and every “micro-guest moment” and you will lead your industry and guest satisfaction, growth and profitability.

The post The Hospitality and Travel industry need to reinvent themselves appeared first on Nicholas Webb.

I’m stupid

Stupidicity How Being Stupid Drives Innovation and Creativity My Story Growing up I did very poorly in school, leading the district psychologist to proclaim I was “educationally handicapped”, in other words stupid. That led me doing what all “educationally handicapped” people do, INNOVATE. Today I hold 40 patents, the millions of dollars invested in these innovations primarily produced belly flops. The good news is that some of them went on to be multimillion dollar technologies including one of the world’s smallest medical implants. This paradox of finding success in failure led me to investigate what was producing the innovative ideas.  It turns out our educational institutions and the organizations we work for, punish the stupid and reward the compliant. Yet the best innovators in the world do not fear appearing stupid to others. They try things, break things and ultimately create the very innovations that improve our quality of life. Simply stated… to innovate you must be willing to look stupid, easy to say but very hard to do. We love the scholars and the geniuses, and yet as a society we look at the stupid with great disdain. We have institutionalized the fear of looking stupid, as a result Read More

The post I’m stupid appeared first on Nicholas Webb.

The good news about the future of healthcare

This is the commencement address I gave after receiving my honorary doctorate degree from Western University of Health Science   I would like to thank this incredible institution, The Board of Trustees, Provost, Deans, and Faculty for the unbelievable honor to have received my honorary Doctorate Degree today.   It is also a great honor to have the opportunity to present today to this brilliant graduating class, their families and supporters. Now that I’m a doctor I hope by my children will no longer use Google to fact check me!   25 years ago something amazing happened to me that changed my life forever. It happened, because of all things… a chili pepper. That may surprise you, so let me explain – Yesterday May 18th marks an a very important anniversary for me. My wife Michelle and I celebrated 25 Incredible years together. Over 25 years ago I was the recipient of one of life’s most amazing gifts, and that was the gift of great timing. To the north of us here in Pasadena in the beautiful San Gabriel Mountains is a small ski town called Wrightwood. I decided on a whim to attend their annual Chili-fest. After about an Read More

The post The good news about the future of healthcare appeared first on Nicholas Webb.

Honor to have received my Doctorate Degree last week

For immediate release May 22, 2016 Media Contact Michelle Lynn Michelle@nickwebb.com (530) 355-6190   Innovation expert and futurist Nicholas J. Webb receives his Doctorate Degree in Humane Letters Pasadena California, May 19, 2016 Innovation Expert, Inventor, Author and Futurist, Nicholas J. Webb was selected to receive his Doctorate Degree Humane Letters (Hon.) by the Western University of Health Science. Nicholas also provided the commencement address to the graduating doctors. In his commencement speech he shared with the graduates the incredible power of the combination of excellent preparation with the opportunistic environment of the future of healthcare. He shares with the graduates the fact that health care will be providing more job opportunities than any other industry between 2014 and 2024. During his commencement address he talks about the driving trends that will fuel the massive expansion within healthcare. These trends include the silver tsunami. The silver tsunami suggests that we will have over 72 million Americans over the age of 65 by the year 2020. This demographic will consume copious amounts of healthcare that will drive massive expansion. Additional trends include the chronic disease epidemic that urgently needs to be addressed leveraging new business and clinical models that will focus Read More

The post Honor to have received my Doctorate Degree last week appeared first on Nicholas Webb.