Sarah Beth Aubrey's Blog, page 4
October 6, 2020
Three Supports for Virtual Event Engagement
This week is the 3rd and final preview of this free 20+ page resource to planning and accomplishing your virtual event engagement goals.
Read about engineering virtual engagement and the virtual event coffee hour, or pick up your copy of the eBook on my website.
Download the eBook
Let’s think about producing your virtual event and getting the engagement you want like a three-legged stool. The chai...
September 29, 2020
The Virtual Event Coffee Hour
My new eBook about virtual event engagement is available for download now. Here’s a snippet from the ebook on reinventing the feel of the coffee hour or the cocktail networking event.
Get the eBook
Facilitating virtual networking has its challenges, to be sure.
Those spontaneous conversations don’t happen the same way online as they do in a physical space. Business cards are replaced with chat, eye contact is difficult to judge, and distractions abound for each individual.
But...
September 22, 2020
Engineering Virtual Event Engagement – Sneak Peek
So you’re hosting, planning, or speaking at a virtual event soon.
Have you thought about how you’re going to engineer engagement?
In-person events naturally lead to input from a speaker and engagement from an audience. Virtual event engagement is the interaction between the hosting operation and the viewers or attendees of your event.
Large-scale virtual events are a one-way input. The ...
September 8, 2020
Free Resource: Live Video Checklist
Video gatherings and hybrid events are quickly becoming common as new ways of interacting.
I’m releasing a free resource today called the “Live Video Checklist” based on my many months of watching, observing, and participating in a variety of live meetings, conferences, and video-based chats.
Think of it as elevating your style from blah to glam with these 7 areas to pay attention to before hitting JOIN.
Click to download 2 page PDF version.
1. Microphone
Use a headset or earb...
September 1, 2020
Unsolicited Advice Is Not Meant for You
“When we put ourselves out there, we can become targets of another person’s thoughtless ego-trip moments.”
We’re six months into Covid-19-restricted life and I’m seeing an interesting uptick in rotten behavior. (No, I won’t be covering politics today). Actually, I’ve noticed A LOT of unsolicited advice being offered. Perhaps it’s a new habit resulting from boredom and isolation. Maybe the advice slingers believe that since they are online it’s fine to be insulting. Who knows? What is true...
August 18, 2020
Celebrating 100 Years of the #19thAmendment
100 years ago today, women won the right to vote with the ratification of the 19th Amendment.
In this presidential election year, we’ve seen (and heard) a lot of commercials, billboards, ads, and emails telling us to vote.
Today I’d like to focus on celebrating three things: celebrating those who paved the way for voting rights, the privilege of voting, and progress.
Celebrating people who paved the way
To the suffragettes, including Susan B. Anthony, who was pardoned by President Donald Trump ...
August 11, 2020
Top 5 Zoom Failures of Paid Speakers
If you could make a slideshow of the funniest video call moments you’ve experienced in the last 7 months, we might be able to bring back “America’s Funniest Home Videos,” now replaced with “America’s Funniest Work-from-Home Video Calls.”
In 2020, we don’t have the luxury of our flubs and fails to be curated to a few seconds, showed to a live audience, and get prize money for how funny we are in that short clip. Instead, our live and recorded work is so easy to do poorly, and difficult to do rig...
August 4, 2020
Register for FJ Field Days & Watch My Panel
Click Play above to listen to my interview on AgriTalk yesterday where we chat about the upcoming Farm Journal Field Days and my panel during the event.
On the panel, I’m going to be covering about a topic that’s kind of important right now, especially as we go into harvest: motivation for employees.
Here’s a sneak peek into the panel content. Be sure you’re registered to hear the full panel and attend the virtual events at your own pace.
It’s really important for leaders to recognize to keep ...
July 28, 2020
When Being Good Isn’t Good Enough
Think about a brand you love, a brand you buy over and over because of quality and consistency.
Some brands give us a sense of status among peers. Others represent our identity. Still others stand for things we believe in.
No matter why we buy...
July 21, 2020
Be an influencer to your customers
ACT Like A Pro, Issue 135
Your customers and prospects are actually your followers once you are able to positively influence them. You need that now in today’s market more than ever. It’s downright essential to transform customers into followers, and develop influence with them.
The consolidation of ag brands confuses customers & prospects. It also restricts the available market share to a small segment, and an overcrowded market means standing out and being unique is even harder.
That’s befor...
