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Tim Ash
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“Average conversion rates for most e-commerce websites are typically low—usually around 1–2 percent—due to the high commitment level needed from the visitor.”
― Landing Page Optimization: The Definitive Guide to Testing and Tuning for Conversions
― Landing Page Optimization: The Definitive Guide to Testing and Tuning for Conversions
“Conversion rates for e-commerce sites can be measured by looking for the percentage completion rate of visitors who start and finish the checkout process. Average conversion rates for most e-commerce websites are typically low—usually around 1–2 percent—due to the high commitment level needed from the visitor. Highly optimized sites can reach the 15–25 percent conversion rate range.”
― Landing Page Optimization: The Definitive Guide to Testing and Tuning for Conversions
― Landing Page Optimization: The Definitive Guide to Testing and Tuning for Conversions
“Conversion rates for lead-generation sites are usually calculated based on the percentage of visitors who begin and complete the lead generation form or process. Average conversion rates are often higher for lead-generation websites since the commitment required (such as providing an e-mail address) is a lot lower than for an e-commerce purchase.”
― Landing Page Optimization: The Definitive Guide to Testing and Tuning for Conversions
― Landing Page Optimization: The Definitive Guide to Testing and Tuning for Conversions
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