Scott Berkun's Blog, page 46
January 28, 2013
How to run a good workshop
Workshops are hopeful things. They’re sold on so much promise, but that promise is often dashed as students discover their instructor has little idea how to teach anything.
For years I was a workshop guy. I taught them, I studied them, I even hired people to do them for other companies. I watched many instructors run them and I know the common mistakes. Here’s my best advice on how run a workshop people will love.
Rule #1: A 3 hour lecture is not a workshop
The word workshop implies that work will be done in a shop like atmosphere. This means the center of attention should be on the students doing work, not on the expert gloating in their own ego.
Most experts suck at workshops because they are used to lecturing. A lecture has the spotlight on the speaker, but a workshop has the spotlight on each of the students.
The skills involved in designing workshops are very different for this reason. Instead of crafting a message for people to listen to, a good workshop is crafted to give students the opportunity for guided instruction in doing things. Many workshops are born from lectures, which explains why those workshops are so boring.
Rule #2: The more students you have, the less of a workshop it is
Better workshop instructors make larger groups feel more interactive, but beyond 20 or 25 people the instructor is spread thin. The common approach for large groups is to have people work in teams, as they at least get to be interactive with each other while the instructor is helping other students. In bad cases group work is a copout: the exercises aren’t interesting enough, or students struggle to work with annoying strangers who are too pushy or too passive. Working in groups of 2 to 4 people in a challenging exercise ensures everyone works, but larger than that invites more time spent co-ordinating than working.
Designing exercises for groups of people to work together is hard. And also demands more testing to get right (see #5).
Rule #3: Work the triad: explain, exercise, debrief
The simplest way to construct a workshop is to think in units of 3.
Walkthrough: Show how to do something.
Exercise: Have everyone actually try to do that thing (while you wander around and help people one on one).
Debrief: lead a discussion of where people got stuck, what parts were fun/hard/frustrating, and what things people learned, or realized they want to learn. Show people’s individual work, rather than your own, to the class to help explain your insights and observations, and as way to invite them to share theirs.
Repeat, with a more challenging thing.
These triads can be of different lengths 45 minutes (15/15/15 or 10/20/15) or longer. Its best to start with small things and build to a larger projects as the workshop goes on. It’s fine for the ratios to change. A more challenging exercise might be 1:3:1 (10 minutes, 30 minutes, 10 minutes).
Take breaks regularly. When people stand up and use their bodies for a minute or two their heart rate goes up, and they get energy back. It’s good for their bodies and minds to move around at least every hour or two. Gadget junkies can get their fix and people with biological needs can get that off their mind. Don’t see this as dead time: see it as taking a breather so everyone can bring more energy into the next exercise. Once every two hours is a good rule of thumb.
Rule #4: Stay out of the center
Workshop students come to learn and they can learn from other students often as much as they can from you. But they start as strangers to each other and you are the social link. Be friendly. Be conversational. Ask students who are good at something to help students who have questions on that thing. Do what you can to make everyone comfortable getting feedback from each other and not just from you (you can design exercises to make this happen naturally). The easy mistake is to center everything on you. This works for TV or lectures. This is a failure in a workshop.
Facilitation is the name of the game. It’s your job to create an environment where everyone is comfortable enough to take risks and learn some things. You should laugh, so they can laugh. You should be passionate so they can be passionate. At times you need to be a teacher, other times you’re game show host facilitating what’s going on, and other times you are quietly out of the way, helping people one on one.
Rule #5: Beta test your exercises
The top complaints workshop instructors here is often “it was too easy” or “it was way too hard.” Using one exercise for 10 or 20 people guarantees a spectrum of experiences.
It takes a surprising amount of work to develop an idea for an exercise into something specific enough to be interesting, but flexible enough for different people. Since every student in a workshop will have different levels of skill, you want each exercise you use to have built in ways to make it harder or easier.
Great teachers let their students know it’s ok to raise their hand and say “Can you make this more/less challenging?” They’ve prepared wrinkles and twists to handle those cases.
It’s a great idea to beta test your exercises, if not the entire workshop. Do a dry run of half the workshop, for free, with the kind of people the workshop will be for. You’ll learn many little things to fix and adjust that will make a huge difference when you do it for the ‘first’ time.
There are tons of books with workshop exercises. If you poke around you can likely find a book for your discipline that will give you many ideas to start from. Many workshop exercises are horrifically lame, especially ice-breaker type games, but even those can inspire you to think of worthy ones.
Rule #6: Match promises to exercises
Each exercise should be about acquiring a skill, or at least having an experience that helps acquire a skill. List what you believe students will have learned, or experienced, by the time the workshop is over. Use that as your description for the workshop: it’s the promise you are making to students. If your workshop description has a promise than doesn’t map to a specific exercise, either change the description or change your exercises. You’ll find you need to limit your promises, which is good and realistic for everyone.
Rule #7: Always have a whiteboard or flipchart in the room
You never know when you, or a student, might need something big to write on to explain something. In corporate settings you’d be amazed how often the room you are supposed to teach in doesn’t have anything to write on. Digital whiteboards aren’t the same as they often break and take 5 minutes to figure out how to use. Flipcharts are cheap: always make sure there is one available.
Rule #8: The room should look like a workshop when you are done
If its been a true workshop there will be papers, drawings, diagrams, sketches, post-it notes and other made things all over the place. Tape the output of each exercise up on the walls so people can refer to them later. The room should look like a place where a real group of workers had been working on projects all day. Students should leave feeling like they’ve done work, and have some work they can take home with them if they choose.
Rule #9: Build a workshop checklist
There are many things to bring and remember. When you do your beta test of exercises, make notes on all of the equipment you need to bring (e.g. markers, pens, post-it notes, flip-charts, etc.), and what things students need to bring (of which you will have an extra set or two for forgetful students). You never want to have to waste time in the workshop searching or waiting for things. Build a checklist of all the things you need to bring, and put it all in briefcase or box so its ready to go.
Rule #10: Give students the next thing to do after they leave
Students didn’t come for the day: they came to keep learning. Have the next logical exercise or project available on your website, or in whatever materials you give them. Also include a small list of the best books or other resources they’re likely to need.
January 25, 2013
You are not what you measure
When you die what will your friends and family know of who you were?
At work they may try to measure you with numbers, but to your spouse, daughter and friend those measurements are meaningless. They know you from how you have helped them and hurt them. How you loved them or rejected them. What is measured about you has little bearing on the experience the people who matter most have.
I do understand the power of measurement. Carefully chosen data can help us see. We are distracted creatures and a stream of good data helps us pay attention to important things we’d otherwise overlook in our daily chaos. I like the ideas in Moneyball, where data helped people open their minds about what things matter and what things don’t.
But the trap is what is easiest to measure is always the least important thing. You can measure kisses per day, but that won’t tell you how much you’ve loved someone. Bad data is the most abundant kind. And even good data can be used in dumb ways.
The rub is any measurement can be gamed. The person with the highest score may be the one who has the least integrity.
The minefield is allowing data to be a god. Data is dead. Numbers don’t know why they were created. Data, if granted the power, will lord over people mercilessly without any awareness that it’s out of date, behind the times, or having the opposite effect its creators intended.
It is wise to be informed by data, but only a fool is data’s slave. You are more than what is measured about you.
January 24, 2013
Damp garbage and the writing process
John Steinbeck, in Writers at Work, recounts a fictional dialog with a publisher, illustrating the gauntlet of publishing a book.
His tale is cranky and entertaining, and I’m sure some authors can relate:
The book does not go from writer to reader. It goes first to the lions – editors, publishers, critics, copy readers, sales department. It is kicked and slashed and gouged. And its bloodied father stands attorney.
Editor: The reader won’t understand. What you call counterpoint only slows the book.
Writer: It has to be slowed. How else would you know when it goes fast?
Sales department: The book’s too long. Costs are up. We’ll have to charge five dollars for it. People won’t pay five dollars. They won’t buy it.
Writer: My last book was short. You said then that people won’t buy a short book.
Proofreader: The chronology is full of holes. The grammar has no relation to English. On page so and so you have a man look in the World Almanac for steamship rates. They aren’t there. I checked. You’ve got the Chinese new year wrong. The characters aren’t consistent. You describe Liza Hamilton one way and then have her act a different way.
Editor: You make Cathy too black. The reader won’t believe her. You make Sam Hamilton too white. The reader won’t believe him. No Irishman ever talked like that.
Writer: My grandfather did.
Editor: Who’ll believe it.
2nd editor: No children ever talked like that.
Editors: Lets see if we can fix it up. It won’t be much work. You want it to be good, don’t you? For instance, the ending. The reader won’t understand it.
Writer: Do you?
Editor: Yes, but the reader won’t.
There you are… You came in with a box of glory, and there you stand with an arm full of damp garbage.
He then takes all the criticism together to show how contradictory it can seem:
The Reader:
He is so stupid you can’t trust him with an idea.
He is so clever he will catch you in the least error.
He will not buy short books.
He will not buy long books.
He is part moron, part genius, part ogre.
There is some doubt as to whether he can read.
From Writers at Work, The Paris review interviews, 4th series.
January 23, 2013
How to write a good bio
Many good people write bad bios for themselves. Anyone asking you for a bio, or reading it, wants you to sound awesome, but what they care about often aren’t the things you’re most proud of. With these five simple rules you can write a good bio for yourself in less time, with less effort and everyone wins.
1. Impressive people have short bios
Compare this:
Bob Smith won the Nobel Prize for Chemistry, twice. He invented air. He’s currently the head of Amazingness at Wonderment University.
With this:
Bob Smith spent 2001-2004 developing yard waste in Atlantic City, NJ. Then the better part of the 90′s working on psoriasis in Libya. For kicks, he studied in 2002-2008 licensing regulations for circus clowns in West Palm Beach, FL. Garnered a second place industry award while merchandising mouse yogurt in Las Vegas, NV. Had some great experience consulting about near-UFO experiences among visitors to Ocean City, NJ. Spent two years licensing cannibalism for farmers, and recycling Pez dispensers.*
Everyone wants your bio to be shorter. The shorter you bio, the more people will read it. No one is impressed by a long series of unimpressive things. If you have a great one sentence bio, people will be curious enough to find out more. On the other hand, if you have a bad and long bio they are certain never to want to learn anything about you. When you are famous enough to appear on TV or write an article for The New York Times, your by-line will be a few words long: Author. Senator. Musician. Keep this in mind. The goal is to make your bio shorter, not longer.
2. Write for the real audience
If you are asked for a bio because you are speaking somewhere, perhaps Ignite Seattle, shape your bio to best fit what you are speaking about. Your bio will be read by people at that event to help them understand why you’re credible on your topic.
For example, if you are speaking on fly fishing, don’t do this:
Sally Shmeckes is a software developer and designer who has written code in every language known to mankind. She works mostly as a hired gun for startups in trouble, who need a superhero to help turn trainwreck projects around. She studied 3-D Film Theory and Anti-Nuclear Architecture at the University of Ridiculousness, and has 3 children if you count her husband.
Do something like this instead:
Sally Shmeckes is a veteran software developer and designer. Her Dad taught her to fly fish before she could walk and she has fished every day since he died. She’s on twitter at @sallyschemkes56.
3. Invert your pyramid
Put the important facts first. The fancy term for this is the inverted pyramid. Assume with each word in your bio that fewer and fewer people will keep reading. It’s a great assumption because it’s true.
This is good:
Bono is the lead singer for the rock band U2. He is an advocate for many important political and social causes. His real name is Paul Hewson. He owns many interesting pairs of glasses.
Not this:
Bono likes the color red, especially on Tuesdays. He loves to drink whiskey (on all days). He learned to drink whisky from his childhood friend Zippo, when they went to school together at Mount Temple Comprehensive School. His real name is Paul Hewson, He is best known as the lead singer for the band U2.
Have two versions of your bio, one two sentences long and a longer full paragraph version. When asked for a bio, provide both. For most marketing materials a short and long version are needed.
4. Be clever only if you’re certain it’s actually clever
From the Department of Made up Facts:
Percent of people who think they are clever: 64%
Percept of people who are actually clever: 7%
If you think you are clever: write your clever bio and get feedback on it from someone else you know who you’re certain is clever. If they approve, you’re in, but don’t try to be clever all on your own. One good joke in a bio is more than enough.
5. Watch the slashes, Jack
A sad trend born of Twitter are bios where people self describe themselves by a dozen different traits. This makes you look like someone who sucks at everything. It’s fine to be a Jack of All Trades, but to insist on telling everyone you’re a Jack of All trades mostly makes you Jack of Many Annoyances. Our species has small brains: we need you to tell us the one or two of your trades that will be most relevant to us, or to what you will be talking about.
Instead of this, which seems written like SEO metadata:
Nina Nana is a designer / juggler / smuggler / hellraiser / accountant / anti-ninja / metallurgist / snake charmer
Try this:
Nina Nana is a designer who has mastered juggling, smuggling and many glorious pursuits of diverse ingenuity.
That’s all. Happy bio writing!
[*Note: The second example from #1 is a revised creation of the auto bio generator.]
January 22, 2013
The best books for public speakers
A feature of some of my books is a ranked bibliography. I review my research and rank the books that were most useful in order of usefulness. Here is the ranked bibliography from Confessions of a Public Speaker.
Popular recent books like Reynold’s Presentation Zen and Duarte’s Slideology didn’t rank high on this list even though I recommend those books often. The reason is both books focus on slide design which in my experience isn’t the primary place to start in helping speakers improve, which explains why I only spend a few pages in Confessions with advice on slides (Both book do make the list, just surface near the bottom). I also needed to cover a wide range of subjects in the book including history, anxiety, business, performance, neuroscience and teaching – books scored better in this list when I learned the most.
Ranked in order of number of notes I made while reading:
40: What’s the Use of Lectures, Donald A. Bligh
31: Speak Like Churchill, Stand like Lincoln, James C. Humes
28: Public Speaking for Success, Dale Carnegie
28: Lend me your ears: All you need to know about making speeches, Max Atkinson
26: Brain Rules: 12 Principles for Surviving and Thriving, John Medina
26: History of Public Speaking in America, Robert T. Oliver
25: Money Talks: How to Make a Million As a Speaker, Alan Weiss
23: Um: Slips, Stumbles and Verbal Blunders, Michael Erard
22: Conquer Your Speech Anxiety, Karen Kangas Dwyer
22: The Francis Effect: The Real Reason You Hate Public Speaking (Oakmont Press)
20: What the Best College Teachers Do, Ken Bain
15: The Lost Art of The Great Speech, Richard Dowis
14: Speak for a Living, Anne Bruce
13: How People Learn, National Research Council
12: Secrets of Successful Speakers, Lilly White
(The list goes on for another 25 books – but the value of a ranked bibliography is you’ve now seen the highest ranked ones!)


January 17, 2013
Your Notebook Fundamentalism Is a Shame
In a recent on HBR article titled Alexandra Samuel explains how she can tell instantly that someone is wasting her time:
I knew right away, when you walked in here with a paper notebook — a paper notebook! — I realized that this meeting was not going to be a good use of our time.
You’d make better use of your time if you took your notes in digital form, ideally in an access-anywhere digital notebook like Evernote that makes retrieval a snap. If you had that, I could shoot you the link of the book I want you to read, or the contact card of the person you want to meet. And if you planned to act any of the ideas or outcomes from this meeting, you would want to pop the follow-up tasks into your task management program.
Dear Alexandra:
I often use paper notebooks. I don’t care what other people use. The means are not the ends.
I judge coworkers on their results, not their tools. I recommend everyone does the same.
If I worked with someone who used smoke signals and carrier pigeons but did better work than their fully upgraded neural implanted cyborg peers, I’d make sure they had all the firewood and bird feed they needed. And by the same token, if the cyborgs did better work, I’d offer cyborg implants to the rest of the team to try. It’s only after I see what people produce that I’d consider commentary on the means they used.
Most meetings I’m in are about people’s ideas. We prioritize what goes on it the meeting over worrying about notes for who isn’t in the room. We pitch ideas at whiteboards, we sketch strategies, and we use every tool each of us thinks helps us get whatever task we’re doing at the moment. Sometimes the latest gadgets are involved. Often it’s just paper and pens. But we’re all open minded about how we work together, and I think you should be too.
I’ve yet to work in a place where taking notes was a major concern for meetings. I’ve never heard of a notes crisis, or had teams complain they were overwhelmed with the burdens of writing, transcribing and reading notes. Most notes in most meetings in most of the history of the world are never read. I have no data to support that claim, but perhaps I’ve avoided workplaces that have fueled their own paranoia about what might get missed.
When I first read your post I thought it was a joke. Maybe it was and I didn’t get it. But if I take it seriously I’d be afraid to work with you. I’d assume you’d judge me before I even had a chance to show you what I can do. And given how many people will read what you wrote, you should keep this in mind when you start your next meeting.
Signed,
-Scott
January 16, 2013
Liberals vs. Conservatives is a False Dichotomy
If you stop to consider most things split into two piles you quickly realize it’s a sloppy line:
For example, in the U.S. we divide people politically as Liberals and Conservatives, but the terms are so poorly defined it’s easy to find examples of people who have some liberal views and some conservative views. There are other important alternatives for defining a person’s politics (what do you want to liberate? what do you want to conserve? how do you think it should be done?), but the convenience of the false dichotomy of liberal vs. conservative hides them from consideration. The convenience of binary logic blinds us from how poor a foundation for thought it can be.
All dichotomies can be sub-divided into smaller groups. This is rarely observed in debate, but if you believe you can divide anything in half, this applies recursively. You can have conservative liberals and liberal conservatives. And conservative liberal conservatives and liberal conservative liberals. If you stop to carefully examine anything polarizing, even when you’re certain you’re on the right side, you’ll discover nuance, contradiction and subtlety that will cause any wise mind to challenge the merits of the initial dichotomy.
An excerpt from the post The False Dichotomy of False Dichotomies.
January 15, 2013
How to get from an idea to a book
I’m sure you have an amazing idea for a book. I’m proud of you. Now please put that idea aside and pay attention:
Pick up any book
Flip through its pages
It took ~1000 hours or more to make that book (40 hours x 50 weeks = 1 year)
The big question: Do you love your idea enough to put in 1000 hours? 500? 100?
If YES, skip to the next list.
If NO, stop talking about books. Your idea is dead. Until it lands in the hands of someone willing to put in the time, it will never become a book. If you, the person who came up with the idea, won’t put in the time, odds are no one else will. There are infinitely more good ideas for books, movies, companies and everything else than people willing to put in the effort. I think you should put in the time, but it’s up to you.
How an idea becomes a book
Here is the basic logic you must understand.
Publishers are business. They publish books they think they can profit from. They don’t care about you or your idea. They care about profit.
You are competing for a precious slot. Many people want to write books. Bring your A game to the process.
Your idea will be evaluated by your book proposal. A book proposal is a 10-30 page pitch for the book.
If you can’t write a decent book proposal, you can’t write a decent book. Seems fair.
There are good books about writing proposals. Go read one. This is the beginning of the 1000 hours you must put in. O’Reilly Media has an excellent summary of what they expect in a proposal.
Common questions
Q: Can I skip writing a book proposal?
No. Unless you are Lady Gaga, Bono or your Mom owns a book publishing company and she still likes you. Unless you self-publish (see below).
Q: Do I need to write the book first?
No. This is a surprise to most. The majority of non-fiction book deals are signed based on 3 things: proposal, outline and a sample chapter. Publishers of non-fiction believe if you can do those three things well, you can write a decent book. The vast majority of people with book ideas utterly fail at those three simple tasks.
Q: Do I need to write an outline?
Hell yes. If you can’t think of a list of chapters ideas that fills two pages, what makes you insane enough to think you can come up with a 250 page book’s worth of material? One trick is to start an outline, as sparse as it is, and add to it whenever you get another idea. Little by little you may just build something awesome. Or you might just realize the idea for the book is better than the reality of the book (haven’t you read books like this?).
Q: Do I need to write a sample chapter?
Hell yes. Books are made of chapters. Have you written a chapter before? It’s wise to try it out before you sign on the dotted line to write 10 or 50 of them.
Q: I’ve tried writing, but I get stuck. Is there a trick?
No. Here’s why you are failing at writing.
Q: Shouldn’t I just get an agent?
The first thing an agent will ask is “send me your proposal.” There is no escape! They are busy people. You will get one shot at their interest. Contact them when you are ready, not before. Have the finished, polished proposal before you start looking around.
Q: When the proposal is finished what do I do with it?
If your book is about something you are an expert in, start with your network. Ask colleagues who have published books to pass your proposal on to their editors. Look at books similar to the one you are proposing and read the acknowledgements. You’ll always find mention of the agent and editor who worked on the book. Some research will reveal how to get in touch with them. Many smaller, industry specific publishers have proposal submission details on their websites.
Q: What about fiction?
Fiction is harder to find a publisher for than non-fiction. A non-fiction book is marketed largely on your credentials. If you are an accountant writing about tax tricks, a publisher knows they can market you as an expert on the topic. Fiction has no experts. The market for novels is more competitive and marketing is more difficult. Most fiction agents and publishers demand a complete manuscript, and a short synopsis, before they’ll talk to you, for good reason.
Q: What about self publishing?
Self publishing is awesome. I highly recommend it. If you really love your idea nothing can stop you from publishing. This is AMAZING. The rub is you are on your own. A publisher can improve your book idea in many ways, and help you with every step of the process. If you self publish you must conceive, write, edit, design, market, proofread and promote the book all on your own. This is liberating if you are willing to put in the additional time and like to learn. It’s a nightmare if your network is small, you’re not a good project manager and you fear the unknown.
Questions? Leave a comment.
The Great Big Book of Horrible Things: Book Review

This book, The Great Big Book of Horrible Things, by Matthew White, is a masterpiece.
This is a tour de force of world history, using warfare and atrocity as the thread running through the history of civilization. He winds his way through every major conflict with insight, wit, theory and more, avoiding all of the traps historians make of confusing the esoteric with the interesting. White manages to take the most complex events of human history and deftly explain the causes, sequences and affects, giving readers memorable insights into the history of civilization. As a non-historian I cannot vouch for the historical accuracy of everything in the book, but on the grand scale he tied together so many different parts of world history that I never understood before.
As the title suggests the anchor of these stories is warfare, from fratricide, to genocide, which should not be taken lightly. But it does make for a compelling narrative force: how do you compare the worst events in human history, and evaluate the (horrible?) people behind them?
The spine of the book are various lists about the most horrible events, the worst leaders, and the people who killed the most in history. He run through his list of the top 100 atrocities of all time, spending more or less time on each as he feels is relevant to understanding the broader history. The last 50 pages of the book list his sources and methods for the historians out there that want to follow his trail (the references are online too).
Here are some choice quotes:
“People have been killing each other ever since they came down from the trees, and I wouldn’t be surprised to find bodies stashed up in the branches as well.”
“War kills more civilians than soldiers. In fact, the army is usually the safest place to be during a war. Soldiers are protected by thousands of armed men, and they get the first choice of food and medical care. Meanwhile, even if civilians are not systematically massacred, they are usually robbed, evicted, or left to starve; however, their stories are usually left untold. Most military histories skim lightly over the massive suffering of the ordinary, unarmed civilians caught in the middle, even though theirs is the most common experience of war.”
“Civilization before the Enlightenment was rather flexible when it came to historic accuracy, and ancient historians never let the truth get in the way of a good story.”
“Why Did Rome Fall? The best way to understand the fall of Rome is to skip the first half of any book on the subject. Yes, background and long-term trends are important, but some historians go so far back looking for the cause that they make it sound like Rome was tumbling toward its inevitable fall right from the start.”
“If we categorize the entries in this list according to which religions came into conflict, we get this simplified breakdown: Christian vs. Christian: 9 Muslim vs. Christian: 3 Christian vs. Jewish: 3 Eastern vs. Christian: 3 Jewish vs. pagan: 2 Muslim vs. Chinese: 2 Muslim vs. Muslim: 2 Human sacrifice in India: 2 Human sacrifice in Mexico: 1 Ritual killing in Rome: 1 Muslim vs. Hindu: 1 Manichaean vs. Taoist: 1 We can probably go even farther and group them into four larger categories: indigenous human sacrifice (4), monotheistic religions fighting each other (17), heathens fighting monotheistic religions (8), and heathens stirring up trouble all by themselves (1). In early history, the majority of religious killings involved sacrificing people to bribe and placate the dangerous forces of the universe. Then, Judaism and its offshoots, Christianity and Islam, devised a worldview where a single all-powerful god required a strict, uncompromising belief rather than tangible offerings.”
Thanks to Rob Lefferts (of the Lefferts law) for the recommendation.
January 9, 2013
Is a college degree worth it?
Many of the posts I write are inspired by reader questions and requests. Smaranda Calin, one of my awesome fans, asked: what’s the role of a university education in this day and age since so much is changing?
Every generation believes they’re exceptional for the same stupid reason: they know nothing about any other generation. They might be right but if they are its by accident. We all suffer from chronocentricism, the assumption the present is special or the most important time in history. This is charmingly narcissistic when you realize every generation in history thought the same thing.
Certainly many things change quickly today, but we confuse speed with scale. The first generation to have electricity in their homes, or to switch from horses to cars dealt with a scale of change much greater than anything in the last 20 years. We still type on QWERTY keyboards and mail things to each other using mostly text, which has been true for 100 years. Upgrading from a Blackberry to an iPhone 5 certainly represents tremendous technological progress, but it’s not much of a cultural leap for most people to follow. Speed and scale are not the same thing.
The value then of a college degree comes down to two questions:
What important things change slowly that are worth learning?
Can a college degree give them to you?
Things you always need in life
There is a long list of things people hope to get from college. Most of them are things you need no matter what era you are born into.
To learn how to ask good questions
To learn how to find or develop good answers
An understanding of what happened before you were born
To develop a skill, craft or discipline
Learning to manage your time and work vs. life
Chances to build nurturing relationships with people who know more than you
Chances to build good relationships with friends for now and later
A path towards a profession
Opportunities to figure out who the hell you are
Good college experiences provide many of these. But of course there are other ways to get them.
Most attempts to measure the worth of college focus on the financials. 86% of U.S. college graduates say its worth it, but they’re biased of course since they’ve just invested more in college than anything else in their lives.
A better answer depends on how many of the things listed above you can get without college. Maybe you see clear ways to get these things through other means. Or perhaps you recognize you have no idea how to get these things. Or that you’ve lived a sheltered, protected life so far and very much need to immerse yourself in an intensely new environment perhaps geographically distant from your hometown. If that is important to you and you can’t get it any other way, college might be worth it no matter how much it costs.
Most high school students make blind choices about college because they’re too young to understand what they really want from it. They’re told “you should go” so they follow along like the good robots they’ve been in going from elementary school to high school. Or they decide, at 19, “I want to be a doctor” as if they have any clue what that means beyond TV shows and that it makes their Mom happy when they say it. A gap year is a fantastic idea and I’d bet it improves the odds people who choose to go to college get what they need. They have a clearer picture of who they are, what the world might be like when they graduate and what they want from life, all of which makes choices about college easier to make.
It depends
Like all investments, college is a bet. Depending on who you are, what you want, where you choose to go, and what choices you make while there (this never gets enough emphasis as college is four years worth of daily decisions), it may pay off and it may not. Some people go to a great school and have an awesome experience, but find it doesn’t help much seeking employment. But if they’d chosen a more practical major, they might not have had that awesome experience they did. Who knows. There are many variables beyond going to college or not going. Other people are miserable in college but stick it out anyway, and then spend their lives regretting their ‘wasted years’. College is an investment, not a guarantee.
I graduated from Carnegie Mellon University. It was a fantastic place to be if you knew exactly what career you wanted to have. If you weren’t sure, it was a miserable place. It wasn’t designed to support exploration in the way a school like Evergreen University is. Before Carnegie Mellon University I had a very rough ride. I stumbled my way through two other colleges, Drew University and Queens College spending most of my first two years making big mistakes. Those mistakes helped me sort out what I wanted and why and I was lucky to turn it around. But even so I made even more mistakes before I finished. If I were to do it again I’d interact with my professors very differently: I was paying them and I should never have feared them the way I did.
In the broadest strokes big decisions like these depend on many factors. If forced I’d say it’s worth it to go for everyone. A student can always drop out if they realize it’s not for them and that realization will help them understand what it is they should do instead. But if you never go you deny yourself the chance of discovering something clearly valued by the vast majority who have done it. I firmly believe in erring on the side of doing, rather than not doing.