The Elements of Typographic Style Quotes

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The Elements of Typographic Style The Elements of Typographic Style by Robert Bringhurst
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The Elements of Typographic Style Quotes (showing 1-6 of 6)
“Typography is the craft of endowing human language with a durable visual form.”
Robert Bringhurst, The Elements of Typographic Style
“By all means break the rules, and break them beautifully, deliberately and well.”
Robert Bringhurst, The Elements of Typographic Style
“In a badly designed book, the letters mill and stand like starving horses in a field. In a book designed by rote, they sit like stale bread and mutton on the page. In a well-made book, where designer, compositor and printer have all done their jobs, no matter how many thousands of lines and pages, the letters are alive. They dance in their seats. Sometimes they rise and dance in the margins and aisles.”
Robert Bringhurst, The Elements of Typographic Style
“Typography is to literature as musical performance is to composition: an essential act of interpretation, full of endless opportunities for insight or obtuseness.”
Robert Bringhurst, The Elements of Typographic Style
“Typographic style is founded not on any one technology of typesetting or printing, but on the primitive yet subtle craft of writing.”
Robert Bringhurst, The Elements of Typographic Style
“Logograms pose a more difficult question. An increasing number of persons and institutions, from archy and mehitabel to PostScript and TrueType, come to the typographer in search of special treatment.In earlier days it was kings and deities whose agents demanded that their names be written in a larger size or set in a specially ornate typeface; not it is business firms and mass-market products demanding an extra helping of capitals, or a proprietary face, and poets pleading, by contrast, to be left entirely in the vernacular lower case. But type is visible speech, in which gods and men, saints and sinners, poets and business executives are treated fundamentally alike . Typographers, in keeping with the virtue of their trade, honor the stewardship of texts and implicitly oppose private ownership of words.”
Robert Bringhurst, The Elements of Typographic Style

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