Becoming a Design Entrepreneur Quotes

“My work habits match my natural rhythms,”
― Lita Talarico, Becoming a Design Entrepreneur: How to Launch Your Design-Driven Ventures from Apps to Zines

“Presenting to Investors TEAM FIRST • Who are you? • Why are you personally passionate (or uniquely qualified) about creating this business? MARKET/OPPORTUNITY • Who are you serving? • What is their unmet need? • Why is there an opportunity? • How big is that opportunity? IDEA • Why is your idea unique in the market? • Why is it changing how this customer need or problem is already being addressed? RISKS • What are the risks? (And be honest, there are always risks.) • How will you address them (if at all)? THE ASK • How much capital do you need to fund a pilot? The Beta? • In Year 1, what do you believe the costs and revenue will be? What about in Year 5?”
― Lita Talarico, Becoming a Design Entrepreneur: How to Launch Your Design-Driven Ventures from Apps to Zines

“Your first in a series of goals should be to design and develop something of value that can be delivered to an intended audience.”
― Lita Talarico, Becoming a Design Entrepreneur: How to Launch Your Design-Driven Ventures from Apps to Zines

“The goal is to show how extensive the venture can be and how the creator(s) will go about developing the prototype or final product.”
― Lita Talarico, Becoming a Design Entrepreneur: How to Launch Your Design-Driven Ventures from Apps to Zines

“Just don’t think of them as “apps,” but as digital delivery systems that are popular for many types of content and interaction that people enjoy and are supported by the first wave of mobile operating systems.”
― Lita Talarico, Becoming a Design Entrepreneur: How to Launch Your Design-Driven Ventures from Apps to Zines

“The venture must provide value to an audience that is quantifiable and sustainable.”
― Lita Talarico, Becoming a Design Entrepreneur: How to Launch Your Design-Driven Ventures from Apps to Zines

“Think big, yet narrow your sights. Ideas are your equity, but how you bring them to life is what your focus should be. A big idea is insignificant if you cannot fulfill the promise. Reach high, but start small and manageable. There’s always time to do more later.”
― Lita Talarico, Becoming a Design Entrepreneur: How to Launch Your Design-Driven Ventures from Apps to Zines