There’s an old saying to the effect that figures don’t lie, but liars do figure. When I compared the Amazon Quarterly and Annual Report figures released yesterday, compared to the news analysis by the Wall Street Journal of that same reporting, that was the thought that immediately came to mind.
The hyped headline on Amazon’s press release was: “Amazon.Com Announces Fourth Quarter Sales Up 35% To $17.43 Billion; Kindle Device Sales Nearly Triple During The Holidays. That created a markedly different first impression that the WSJ headline saying in part: “... Amazon Profit Declines Amid Continued Spending Spree.” Don’t know about anyone else, but I’ll put my belief in the veracity of the Wall Street Journal any day of the week compared to any spin Amazon tries to promulgate. For a view of the WSJ story, please go to this link: http://online.wsj.com/article/BT-CO-2...
LARRY MONIZ LarryMonizBooks.com Award-winning journalist, publicist and author Self-Promotion for Authors (2008 EPPIE Award Finalist) INSIDE STORY: Murder in the Pinelands ESCAPE Into HISTORY:The Rebellion INSIDE STORY: Dead Storage
There’s an old saying to the effect that figures don’t lie, but liars do figure. When I compared the Amazon Quarterly and Annual Report figures released yesterday, compared to the news analysis by the Wall Street Journal of that same reporting, that was the thought that immediately came to mind.
The hyped headline on Amazon’s press release was: “Amazon.Com Announces Fourth Quarter Sales Up 35% To $17.43 Billion; Kindle Device Sales Nearly Triple During The Holidays.
That created a markedly different first impression that the WSJ headline saying in part: “... Amazon Profit Declines Amid Continued Spending Spree.”
Don’t know about anyone else, but I’ll put my belief in the veracity of the Wall Street Journal any day of the week compared to any spin Amazon tries to promulgate.
For a view of the WSJ story, please go to this link: http://online.wsj.com/article/BT-CO-2...
LARRY MONIZ
LarryMonizBooks.com
Award-winning journalist, publicist and author
Self-Promotion for Authors (2008 EPPIE Award Finalist)
INSIDE STORY: Murder in the Pinelands
ESCAPE Into HISTORY:The Rebellion
INSIDE STORY: Dead Storage