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Amazon Tips > Reciprocal tagging

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message 1: by Larry (last edited Nov 08, 2011 06:30PM) (new)

Larry Moniz (larrymoniz) | 181 comments This is beating a dead horse. Ethically, it's a no-no. Just as in quid-pro-quo good reviews, it's deceiving those who buy the books. It's an issue that's even been covered recently in the New York Times and in a study by Cornell University. Here's an excerpt from the article: "“The whole system falls apart if made-up reviews are given the same weight as honest ones,” said one of the researchers, Myle Ott."

By offering to do a like, you're fostering a deception that has already led to many readers disbelieving "likes" and reviews on Amazon. That adversely impacts everyone's book sales and, after all, isn't that the goal?

message 2: by Marilyn (new)

Marilyn Holdsworth (marilynholdsworth) | 29 comments Thanks Larry. I read the Times article. You are right. I have no fake reviews and I will quit soliciting unearned "likes".

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