Goodreads Authors/Readers discussion
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Sending Review Copy Requests to Authors
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Perhaps if you beef up your profile with a greater variety of ratings and some substantial text reviews you will find authors more receptive your requests.
I see that you post more detailed reviews on a separate site, but most Goodreads authors are looking for Goodreads exposure so they might want to see those on your Goodreads profile (it's also pretty difficult to navigate your other site).
This is just as suggestion, and I'm not implying that you're not actually reviewing books, only that it's difficult for a Goodreads author to tell that you are from your profile as it's displayed currently and that might be why you're not getting the reaction that you're hoping for when you ask to review someone's work.

It's possible that they read very spammy.

I'm really not surprised that authors are marking you down as a spammer.
Your first message just needs to be brief:
"Hi, I've been looking at your books and was wondering if you'd be interested in sending me a copy to review"
Any other details can be exchanged if they respond.

You know that moment in Ghostbusters when the tension mounts as you start to wonder what those crazy young fools have done...
It's like being sent the Stay Puft Marshmallow Man through the post, and I reckon Steve is responsible for GR going down every so often.

One page in MS Word is going to sound like a Nigerian scam chain mail to lots of people when cold contact is involved.
Trust me, short and sweet then give them time to breathe is the best formula unless you're introducing someone to a royal court.

In other words, you cast the bait and wait for the fish to grab it. (Did I really say that? :P)

In other words, you cast the bait and wait for the fish to grab it. (Did I really say that? :P) ..."
You surely did, and that is a good analogy.
Cold contact involves a simple opening message of a paragraph or less. If the prospective client is interested, they'll reply.
Another analogy is that it's like picking up someone (previously unknown to you) in a bar. What works better, a simple intro or a long involved message?
The only ones I ever get are from authors asking me to review their books (never the other way around). Now while I'd never flag anyone, that, in my humble opinion, is more of a spam than what you're doing.
Something's wrong here...very wrong. :(