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What a terrific idea, Ricardo. The author made a very worthwhile effort to build his character beyond the book to make him more 3D, if you will. And it paid off.We are seeing a similar response in our murder mystery, "Murder Becomes Manhattan" which we have also peppered with embedded hyperlinks. The links take the reader to photos of the crime scene and the vintage Italian scooter the detective rides, videos of the songs the characters are listening to in the book and even a recipe for the grilled cheese sandwich that the primary detective is a connoisseur of.
I am convinced well-placed links within eBooks is the wave of the future as pretty much everyone who has contacted us has said they enjoy the 'add-on' experience they bring. Apparently the same is true for ML Banner.
If you are interested in conducting an interview with someone else who has incorporated links into their eBooks, contact me at jeff@thecornetgroup.com. Meanwhile, here is a link to our book website where many of the links in the book take the reader.
http://www.murdermanhattan.com
Here's a cool piece of advice I thought would be worth sharing:
"I had a character in the book who was a scientist and I thought: it’d be really cool if he had this research institute. So I created a persona for him online: a G+ profile, a Twitter account, and a website for the CMER Institute. The key was really to think from my character’s standpoint and see what I would do, in his place, to get the word out about this phenomenon [solar flares] that endangers the world.
The beautiful thing about eBooks is the connectivity: you can embed hyperlinks. So I linked to this CMERI website where my character actually offered a free ebook called “The Apocalypse Survival Guide”. And I actually got over 1,200 downloads of that book. Some people even seem to believe that the CMERI is real, as I got a couple of media inquiries!"