How Time Zone Differences Affect Your Book Marketing

[Quantum]

The reason we want to be aware of peak use times is that social media posts have a limited lifespan for engagement. According to Post Planner, the engagement of a Facebook post pretty much dies off after five hours. On Twitter, the current lifespan of a tweet is around 18 minutes.

(https://janefriedman.com/time-zone-di...)

[Rita]

I live in Australia so we have a huge time zone difference.