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A robot mascot is still a solid idea. I think it would be hard to manage more than one but I know there's programs that help with social media and scheduling. Plus I can always put one account on my tablet.

Just checked his out. Very impressive, he has over 1000 followers! Also it looks like he gets a lot of likes and retweets so this guy definitely knows what hes doing.


Most of the robot is set up through Hootsuite to auto-tweet, but the Twitter app actually makes it really easy to switch between accounts without logging in or out. I found out today that if I use the 'share' feature to share a link, all I need to do is tap the picture in the corner to switch accounts to share from.



For 3 characters?! oh my. Well best of luck and let us know how it goes.

I'd like to check out a few more character accounts before deciding. So if anyone knows of any or has some please feel free to share.

Here's the MC from David Kelly's Dead Reckoning:
https://mobile.twitter.com/HectorTren...
And here's Vlad, my robot:
https://mobile.twitter.com/VladtheRobot

Here's the MC from David Kelly's Dead Reckoning:
https://mobile.twitter.com/HectorTren...
An..."
Sweet thanks Christina! #RobotsSuckAtMarketing, priceless!

Popularity aside, as a reader, I tend to prefer characters in their stories. When a character becomes "interactive" it loses something to me.





After I post their conversations on Twitter, though, I wondered what to do. So, when I get to that point, I've decided that their story will continue as a kind of "social media book project". I have no idea how this is going to go. :)

Now twitter for the author is a different matter.

We're looking at a new generation that wants to feel connected with everyone and everything in their lives. Movies and TV shows create websites to provide a more interactive experience. Food companies have twitter accounts for you to tell them what a great pasta dish you made last night and some guy from their Indian tech center tweets you back thanking you for enjoying their food. I've even seen where qr codes are placed on gravestones so you can connect to a memorial website next time you're in the cemetery.
I'm with whoever said they don't know what to do with their own Twitter account, but one for a character actually sounds more interesting and useful from a marketing perspective. maybe I'll give it a try sometime...

I don't know what to do with my twitter account either. I retweet other's tweet here and there and that's it. Using one of my characters to do it would make things so much easier. True, I also find character interview easier to do than author ones and I love to use my character to answer questions addressed to me. So yeah, I'd like to try it some day. It sounds like it would be a fun thing to do.

I was using it post the occasional ad, but given most of your followers tend to be other authors, it doesn't seem like the right audience to advertise to.
Another strategy along those lines was to reply to advertised tweets with those same ads. Figuring a broader audience was seeing those, and seeing others replying as well, it was clear people outside my circle would see them. The only downside is I have no idea ho effective they are.
About a month ago I started pulling out of Select and enrolling my books with smashwords. One of the things I like about them is I get to see how many people are viewing my books on their page. I've been rather quiet on my account for a few weeks now, so when I saw someone retweet a Donald Trump tweet, I decided to reply with an ad linking to the smashwords page instead of the Amazon page. For good measure, I sought out Marco Rubio with a reply/ad to one of his as well. Just visiting my dashboard, my page views jumped since posting the ads. Though it didn't translate to actual sales, I now know how much attention that kind of advertising gets me. I figure if I ramp it up with political season in full force, I'll get the kind of exposure paid advertising will get me, and eventually those views should translate to sales.

We're looking at a new generation that wa..."
No doubt the generation is different in regards to such things, and keeping the audience in mind is not a bad idea. But in the end, the author has to do what interests them. Plus, Harry Potter is doing quite well without an official Rowling sanctioned Harry Twitter account, as far as I can tell.

We're looking at a new gener..."
True, but readers are finding other ways to connect with her stories, forming their own quidditch leagues.

Well I mean it's not like J.K Rowling needed to or has to create a Twitter account for Harry Potter anyways. I feel it might be more beneficial to those of us Indie Authors or even traditional who are not as widely known as Rowling and Harry Potter.
I hate to think how much more dough she'd bring in if he did..
I've pondered the idea on and off for a while now but feel I should at least get some feedback and see how its worked for others before I go ahead and decide to do it for myself.
*I apologize if I put this in the wrong spot, please feel free to move it.