The Sword and Laser discussion
What rewards would you want from a Kickstarter?
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Dwayne
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Oct 10, 2013 11:21AM

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Casey wrote: "Can Veronica or Tom Knit us S&L stocking hats or scarves? :)"
Haha, I would love a S&L knit hat but I can just imagine the poor person stuck making them hunched over knitting needles for hours on end to make dozens of the darn things.
Haha, I would love a S&L knit hat but I can just imagine the poor person stuck making them hunched over knitting needles for hours on end to make dozens of the darn things.

(Note, I don't actually think T&V *should* go for it, just that knitting machines are way cool. Used to know someone who had one.)

wonders if Veronica and Tom still want suggestions? :)
The Kickstarter will launch this coming week. Not all of the rewards suggested could be done right off because of costs or difficulty. But we incorporated a lot of them in and we'll add some others if we get our first goal. Probably not socks. But wow that would be cool. Just a lot of knitting.
That first goal will be $20,000 to do six authors guide episodes. I know that sounds like a lot but there's a lot of costs associated with doing the video the way we did. Watch the credits to see all the people involved and know they're all underpaid. We're asking for money to do the show professionally on the set with Lem. You've seen the google handouts we've done and you've the seen the show on the set. That difference is where the money goes.
We'll start a thread in here too where you can ask more questions once it's launched. Just wanted to start your minds thinking towards the actual thing happening! We're super excited about it. And nervous.
The backing ideas here were fantastic and really helped a lot! Thanks all who gave ideas!!
That first goal will be $20,000 to do six authors guide episodes. I know that sounds like a lot but there's a lot of costs associated with doing the video the way we did. Watch the credits to see all the people involved and know they're all underpaid. We're asking for money to do the show professionally on the set with Lem. You've seen the google handouts we've done and you've the seen the show on the set. That difference is where the money goes.
We'll start a thread in here too where you can ask more questions once it's launched. Just wanted to start your minds thinking towards the actual thing happening! We're super excited about it. And nervous.
The backing ideas here were fantastic and really helped a lot! Thanks all who gave ideas!!

Just out of curiosity, what would the backer-level be for those hypothetical V&T-knit wool socks/scarf/stocking hat?

Will it be possible to donate from overseas?

Will it be possible to donate from overseas?"
Yes. The dance routine!
Edited to add:
Kickstarter handles oversea backers. If there were physical rewards, then it would be up to Veronica and Tom to decide how they will handle the oversea shipping.

Tom wrote: "Do you think these would be all right?"
Looks awesome!
Looks awesome!

Casey wrote: "Looks good. I think that jumping from $500 to $3,000 is a pretty big step, you may want to add a few tiers between these. Are you going to supply any stretchgoals along the way?"
Yeah if we get the first goal we'll stretch goal to 12 episodes. We also have some other rewards in reserve to add along the way if we need them.
Yeah if we get the first goal we'll stretch goal to 12 episodes. We also have some other rewards in reserve to add along the way if we need them.

Provide links to the goodreads group, the sword and laser website, links to the podcast and first season. Maybe even highlight the most popular episodes to give people a better idea of what they can expect.
Also if you already have at least some of the six authors lined up then you should showcase them on the kickstarter page. Give people a taste of what's coming and then leave them hungry for more.
#cheerupthedragon

You'll want to address shipping and handling, both for US and international, just to make sure everyone is on the same page.
To me, $200 seems high for getting a question asked. What about dropping this down to $100?
Alex wrote: "It looks good, but I can't help but feel its targeted at mainly existing fans. Why not use the opportunity to promote the show and entice new fans?
Provide links to the goodreads group, the sword..."
We really only expect to get money from existing fans. It's not good recruitment to say, "hey interested in something you've never heard of? Wanna give me money?" heh heh.
But the links are a very good idea. Adding them now.
Provide links to the goodreads group, the sword..."
We really only expect to get money from existing fans. It's not good recruitment to say, "hey interested in something you've never heard of? Wanna give me money?" heh heh.
But the links are a very good idea. Adding them now.
Casey wrote: "Okay, cool. It looks like you've got this about handled.
You'll want to address shipping and handling, both for US and international, just to make sure everyone is on the same page.
To me, $200 s..."
Shipping is all sorted. We have a guy. He came up with the amounts. Not to worry.
We had it lower but it was suggested that it was too low at that point. We'll see how it goes. Like I said we have some other levels int here as well. Remember, it's a GUARANTEED question plus all the other stuff.
You'll want to address shipping and handling, both for US and international, just to make sure everyone is on the same page.
To me, $200 s..."
Shipping is all sorted. We have a guy. He came up with the amounts. Not to worry.
We had it lower but it was suggested that it was too low at that point. We'll see how it goes. Like I said we have some other levels int here as well. Remember, it's a GUARANTEED question plus all the other stuff.
Alex wrote: "It looks good, but I can't help but feel its targeted at mainly existing fans. Why not use the opportunity to promote the show and entice new fans?
Provide links to the goodreads group, the sword..."
Oh and we don't have any authors lined up yet.
Provide links to the goodreads group, the sword..."
Oh and we don't have any authors lined up yet.

* Veronica fainting before George R. R. interview
* George R. R. grumbling about Ant Man.
* Pat Rothfuss eating cake (and I think drinking beer)
I know there's a lot more, but having a clip of these "shining moments" might get folks charged up.
I'll keep quiet now, didn't mean to bogart the thread.

I wonder if instead of having two separate rewards at the $100 level, the "pick a book" level should be increased and then include the t-shirt and anthology on that level as well. Maybe like a $175 level? I just have a feeling people are going to want to do the pick AND get the t-shirt and anthology, rather than having to choose between the two rewards.
Do you plan to have more details on the shirts/poster/photo before you launch? Like how big of a poster/photo and what it looks like, and mock up shirt designs.
And did you intentionally leave out the signed poster/picture above $75?
I'd consider the FALCHION & DISINTEGRATOR, except doing so you lose out on the autograph. Personally I have a t-shirt, and since there aren't any pictures/details, I'm not sure I want to jump up to that level, especially if I lose out on the autograph.
Maybe a $125 level where you add that back in? Or maybe it was an oversight?
And did you intentionally leave out the signed poster/picture above $75?
I'd consider the FALCHION & DISINTEGRATOR, except doing so you lose out on the autograph. Personally I have a t-shirt, and since there aren't any pictures/details, I'm not sure I want to jump up to that level, especially if I lose out on the autograph.
Maybe a $125 level where you add that back in? Or maybe it was an oversight?


There are no additional fees for international shipping of the sticker and bookmark ?

Jeremie wrote: "Maybe a 25$ pledge without the paperback copy of the anthology for those who just want the ebook version.
There are no additional fees for international shipping of the sticker and bookmark ?"
That's one I held back for the stretch goal.
There are no additional fees for international shipping of the sticker and bookmark ?"
That's one I held back for the stretch goal.
Shaina wrote: "How about hard copies of the books autographed by you Tom and Veronica for one of the levels, maybe $100, or 150 and you get the T-Shirt too."
Yep! Have that in the works for later as well. We didn't want to have TOO many levels right at launch.
Yep! Have that in the works for later as well. We didn't want to have TOO many levels right at launch.
Oh and btw I have triple-checked with David our Kickstarter guru and he says that since the bookmark and sticker fit in an envelope with an international stamp, we don't need to add shipping.


As someone who's very familiar with S&L, I'm ready to back the crap out of you guys. I trust you. But if I wasn't, I would never, ever put money in without some kind of concrete details.
If you could get some kind of commitment from someone (Neil Gaiman, perhaps? That guy likes to talk!) and even better, have them appear in the video, it would go a looooong way.

It looks like you added poster to all the other levels above 50, so I guess that was just an oversight.
Although $75 doesn't indicate it will be signed while all the rest do.
Additionally of the levels beyond $50 indicate the option of photo vs. poster. Is that intentional? Maybe it's just me, but that's a bit confusing. Maybe you could change the higher levels from Plus bookmarks, signed poster & sticker. to Plus bookmarks, sticker, and your choice of signed poster or photo.
I definitely think more info on the shirts/posters/photo is important as it seems like the main incentive to back at higher levels.
Looking good though. I can't wait to give you my money! ^_^
Although $75 doesn't indicate it will be signed while all the rest do.
Additionally of the levels beyond $50 indicate the option of photo vs. poster. Is that intentional? Maybe it's just me, but that's a bit confusing. Maybe you could change the higher levels from Plus bookmarks, signed poster & sticker. to Plus bookmarks, sticker, and your choice of signed poster or photo.
I definitely think more info on the shirts/posters/photo is important as it seems like the main incentive to back at higher levels.
Looking good though. I can't wait to give you my money! ^_^
Rob wrote: "It looks like you added poster to all the other levels above 50, so I guess that was just an oversight.
Although $75 doesn't indicate it will be signed while all the rest do.
Additionally of the..."
It gets too complicated to explain if we offer the photo above that level.
I'm working on making us decided on the options for t-shirts too.
Although $75 doesn't indicate it will be signed while all the rest do.
Additionally of the..."
It gets too complicated to explain if we offer the photo above that level.
I'm working on making us decided on the options for t-shirts too.

I'm working on making us decided on the options for t-shirts too."
Tom, for simplicity's sake, you could just write the entries up like this:
$100 - You get all the rewards listed above PLUS your choice of one of several forthcoming Sword and Laser t-shirts.
$175 - You get all the rewards listed above PLUS (EXCLUSIVE TO THIS LEVEL) Tom and Veronica will discuss one book of your choosing on the audio show!
That way you can keep the higher pledge listings from getting too long and looking like a sci-fi/fantasy version of the 12 Days of Christmas (though, I'd totally pledge at a "LEM IN A PEAR TREE" level). You just need to make sure you mark which rewards are exclusive to a single pledge level.
Erik wrote: "Tom wrote: "It gets too complicated to explain if we offer the photo above that level.
I'm working on making us decided on the options for t-shirts too."
Tom, for simplicity's sake, you could jus..."
Thanks Erik, we tried that and it opened us up to other misinterpretations unfortunately. While this is a little Partirdgey it's at least accurate.
I'm working on making us decided on the options for t-shirts too."
Tom, for simplicity's sake, you could jus..."
Thanks Erik, we tried that and it opened us up to other misinterpretations unfortunately. While this is a little Partirdgey it's at least accurate.

Tom,
Any idea when today? I tried loading it a couple times already and no luck so far. Or is it up to the Kickstarter people to turn it on?
Todd wrote: "Tom wrote: "The Kickstarter launches today!!"
Tom,
Any idea when today? I tried loading it a couple times already and no luck so far. Or is it up to the Kickstarter people to turn it on?"
12 Pacific. So in about 5 hours from now.
Tom,
Any idea when today? I tried loading it a couple times already and no luck so far. Or is it up to the Kickstarter people to turn it on?"
12 Pacific. So in about 5 hours from now.