Will > Will's Quotes

“Commercial Art tries to make you buy things. Graphic Design gives you ideas.”
― Chip Kidd, The Cheese Monkeys

“I want to make beautiful things, even if nobody cares.”
― Saul Bass

“I want everything we do to be beautiful. I don’t give a damn whether the client understands that that’s worth anything, or that the client thinks it’s worth anything, or whether it is worth anything. It’s worth it to me. It’s the way I want to live my life. I want to make beautiful things, even if nobody cares.”
― Saul Bass

“Graphic Design for its own sake will never happen, because the concept cancels itself out — a poster about nothing other than itself is not Graphic Design, it's … makin' ART.”
― Chip Kidd, The Cheese Monkeys

“After age twenty-five, you're not a victim anymore — you're a volunteer.”
― Chip Kidd, The Cheese Monkeys

“Never let your mouth write a check that your ass can't cash.”
― Chip Kidd, The Cheese Monkeys

“My work is play. And I play when I design. I even looked it up in the dictionary, to make sure that I actually do that, and the definition of 'play,' number one, was 'engaging in a childlike activity or endeavor,' and number two was 'gambling.' And I realize I do both when I'm designing.”
― Paula Scher

“I love the big scale and immediate impact of posters. They're my favourite things to design.”
― Paula Scher

“Never mistake legibility for communication.”
― David Carson

“Nobody tells this to people who are beginners, I wish someone told me. All of us who do creative work, we get into it because we have good taste. But there is this gap. For the first couple years you make stuff, it’s just not that good. It’s trying to be good, it has potential, but it’s not. But your taste, the thing that got you into the game, is still killer. And your taste is why your work disappoints you. A lot of people never get past this phase, they quit. Most people I know who do interesting, creative work went through years of this. We know our work doesn’t have this special thing that we want it to have. We all go through this. And if you are just starting out or you are still in this phase, you gotta know its normal and the most important thing you can do is do a lot of work. Put yourself on a deadline so that every week you will finish one story. It is only by going through a volume of work that you will close that gap, and your work will be as good as your ambitions. And I took longer to figure out how to do this than anyone I’ve ever met. It’s gonna take awhile. It’s normal to take awhile. You’ve just gotta fight your way through.”
― Ira Glass