“If, as a society, we ate meat less, the world would indeed be a brighter and more beautiful place. Consider, for example, the impact on global warming. Gidon Eshel, a geophysicist at the Bard Center, and Pamela A. Martin, Assistant Professor of Geophysics at the University of Chicago, have calculated the benefits that would occur if Americans were to reduce beef consumption by 20 percent. Such a change would decrease our greenhouse gas emissions as substantially as if we exchanged all our cars and trucks for Priuses.”
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John Robbins,
No Happy Cows: Dispatches from the Frontlines of the Food Revolution