“can understand that the leaders of many companies might wonder whether or not such classes would truly be useful, worth the expense. And I’ll admit that these social interactions I describe were an unexpected benefit. But the purpose of P.U. was never to turn programmers into artists or artists into belly dancers. Instead, it was to send a signal about how important it is for every one of us to keep learning new things.”
―
Ed Catmull,
Creativity, Inc.: Overcoming the Unseen Forces That Stand in the Way of True Inspiration
