I am not surprised that there are individual entrepreneurs, but I am unimpressed that the media carry their assertions as true. I am not surprised that there are people with odd ideas about medicine or that they sell those ideas. But I am spectacularly, supremely, incandescently unimpressed when a university starts to offer B.Sc. science courses in them. I do not blame individual journalists (for the most part), but I do blame whole systems of editors and the people who buy newspapers with values they profess to despise.
