Obeying these evolutionary cravings kept us alive and still makes sense for all species. Except one. As humans figured out how to make things faster and cheaper during the Industrial Revolution, our environments of scarcity rapidly shifted to those of plenty. By the 1970s, the benefits of this revolution had spread to most people in developed countries. They’ve been rippling out across the globe ever since. We now have an abundance—some might say an overload—of the things we’ve evolved to crave. Things like food (especially the salty, fatty, sugary variety), possessions (homes filled with
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