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April 28 - June 18, 2020
did not have enough people
manufacturing...
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how to improve process flow in t...
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also lacked continuous improvemen...
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they had little capability to work with suppliers
How do you make such an assessment in your business?
If you’re doing your job as a leader—if you’re intimately involved in the three core processes,
Listen to your customers and your suppliers.
security analysts,
You measure your organizational capability by asking the right questions.
Milestones bring reality to a strategic plan.
A good strategic plan is adaptable.
Periodic interim reviews
So they can regularly test it against reality.
Strategy planning needs to be conducted in real time,
Anything, from customer preferences to cash flows, can change in mere moments.
to adapt to an economy of constant change.
Balancing the short run with the long run is thus a critical part of a strategic plan.
Intel mastered the art of balancing the short term and the long term from the time it was a $200 million company.
they must invest in improving manufacturing processes and equipment
Achieving this balance requires creativity and idea generation,
finding resources outside the corporation if necessary for the long term.
Warner-Lambert, in developing the cholesterol-lower...
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got a $250 million check from Pfizer,
Colgate is one of the very best examples of a company that delivers short-term results quarter after quarter.
Colgate now has a global group working on ideas for growth and productivity.
Critical Issues
critical issues—the
the ones that can badly hurt it or prevent it from capitalizing on new opportunities or reaching its objectives.
three critical issues
how could we improve performance there? What would be the next technological evolution of the product? (It’s in a high-tech market that is changing rapidly.) And how could we grow the aftermarket more quickly?
Critical issues such as these need to be the subject of robust dialogue during the building of the plan.
did we lose market share last year in this business for a key product? Why can’t we achieve higher productivity? Why can’t we grow more rapidly in China? Why do we continue to have quality problems? How can we continue to grow our market?”
AT&T’s critical
decline in long-distance
Iridium consor...
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two critical issues.
how to create enough demand
the ...
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handheld units sma...
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The strategy failed on bo...
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2001 Dell C...
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critical is...
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the dim long-term outloo...
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EMC’s storage equipment.
What are the regulatory issues?
Every strategy must lay out clearly the specifics of the anatomy of the business, how it will make money now and in the future.
Pricing
Cost and cost structure
Cash required
