The Black Swan: The Impact of the Highly Improbable (Incerto, #2)

by Nassim Nicholas Taleb

The long tail’s contribution is not yet numerical; it is still confined to the Web and its small-scale online commerce. But consider how the long tail could affect the future of culture, information, and political life. It could free us from the dominant political parties, from the academic system, from the clusters of the press—anything that is currently in the hands of ossified, conceited, and self-serving authority. The long tail will help foster cognitive diversity. One highlight of the year 2006 was to find in my mailbox a draft manuscript of a book called Cognitive Diversity: How Our Individual Differences Produce Collective Benefits, by Scott Page. Page examines the effects of cognitive diversity on problem solving and shows how variability in views and methods acts like an engine for tinkering. It works like evolution. By subverting the big structures we also get rid of the Platonified one way of doing things—in the end, the bottom-up