maybe there’s one thing to say, about the capitalism of the heart, the belief that the essences of life too can be seized and hoarded, that you can corner the market on confidence, stage a hostile takeover of happiness. It’s based on scarcity economics, the notion or perhaps the feeling that there’s not enough to go around, and the belief that these intangible phenomena exist in a fixed quantity to be scrambled for, rather than that you can only increase them by giving them away.