perhaps advertising is just a way of repetitively encoding the memory of a product into our brain so permanently that when a situation arises in which we need to take action, we remember the most immediate neurological pattern that meets our need. In that case, no free will is involved. Instead, we’re simply responding to a stimulus from a limited assortment of preprogrammed patterns. It takes effort to think and to contemplate new possibilities that exist beyond right and wrong and beyond known and unknown choices, and that means we have to interrupt the programs that are hardwired in our
...more
