During the 1820s, Evangelicals threw themselves into moral crusades to hasten the coming of the Kingdom, campaigning against slavery, urban poverty, exploitation, and liquor, and fighting for penal reform, the education of the poor, and the emancipation of women. There was an emphasis on the worth of each human being, egalitarianism, and the ideal of inalienable human rights. These Christian reform groups were among the first to channel the efficiency, energy, and bureaucratic skills of capitalism into nonprofit enterprises, teaching people to plan, organize, and pursue a clearly defined
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