The enemy was Now. Now was bad. Now would strip your family naked and turn your sons into rutting lizards and your daughters into childless foot models. Now would make your husband breed with poker machines and your wife do the Electric Slide. Now would raise your taxes and take your guns, and guns were important because your sons needed alternatives to the imaginary guns of video games, which melted their brains and could make them do terrible things, such as go looking for your guns. The