The “bitch” moniker went from referring to promiscuous women to referring to ruthless women via its first attempted reclamation by feminists and turned violent in the 1980s, fitting in with the backlash to feminism that Susan Faludi wrote about, and in the late eighties and early nineties, the “bitch” became a battleground in music and politics. Third-wave feminists tried to reclaim the word using music as a battleground, with female rappers at the forefront: