Don’t criticize, condemn, or complain. Give honest, sincere appreciation. Arouse in the other person an eager want. (That’s what a so-what testimony can do.) Become genuinely interested in other people. Smile. Remember that a person’s name is to that person the sweetest and most important sound in any language. Be a good listener. Encourage others to talk about themselves. Talk in terms of the other person’s interests. Make the other person feel important—and do it sincerely.1
