The Packers hit bottom in 1958. For the 1959 season, they tried the usual trick, bringing in a new coach and general manager: Vince Lombardi. The players mostly didn’t know much about the man, except that he had been an assistant coach for the New York Giants. As the players convened to meet the new coach, they expected the typical speech: this is the year to turn things around; I’m going to get tough with you; no more business as usual. Lombardi did not disappoint them: in a quiet, forceful tone, he explained a new set of rules and code of conduct. But a few players noticed something
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