But visualizing has as much to do with words as it does with pictures, and there is one word in the English language that automatically triggers the process of visualization by its mere mention, simply because it has 300 million unique, individual, personal manifestations to match the 300 million Americans. That word: imagine. Whether it’s the car of your dreams or the candidate of your choice, the word imagine is perhaps the single most powerful communication tool because it allows individuals to picture whatever personal vision is in their hearts and minds.
