The Brand You 50 (Reinventing Work): Fifty Ways to Transform Yourself from an 'Employee' into a Brand That Shouts Distinction, Commitment, and Passion! (Reinventing Work Series)

by Tom Peters

1. Become — and start today, damn it! — Obsessive about Your Calendar/To Do List. Examine it microscopically each morning. Do a postmortem each night. Does it reflect — exactly! — your one or two or three (no more!) Brand You priorities?