The Brand You 50 (Reinventing Work): Fifty Ways to Transform Yourself from an 'Employee' into a Brand That Shouts Distinction, Commitment, and Passion! (Reinventing Work Series)

by Tom Peters

Consciously n-u-r-t-u-r-e your Rolodex Community. One of my tricks, inherited from my Stanford mentor Gene Webb, is my “Various Friends” correspondence. When I come across anything that turns me on, I consciously and immediately, while the spark still glows, distribute it to a select bunch of Members of My Community . . . with a brief cover note about why it tickled my fancy. Goal: Keep “them” . . . consciously . . . In The (My!) Loop. 9. Think Rolodex. Think Community. Constantly. Brand You = Your Rolodex Is You.

Long standing habit of mine! How can I transfer this practice?