The Brand You 50 (Reinventing Work): Fifty Ways to Transform Yourself from an 'Employee' into a Brand That Shouts Distinction, Commitment, and Passion! (Reinventing Work Series)

by Tom Peters

The will and power to change minds . . . is a Pretty Strong-Minded Thing. I.e.: YOU GOTTA BELIEVE . . . Pretty Insanely . . . in the Worth of Your Quest.