The Brand You 50 (Reinventing Work): Fifty Ways to Transform Yourself from an 'Employee' into a Brand That Shouts Distinction, Commitment, and Passion! (Reinventing Work Series)

by Tom Peters

Ours (Professional Services) is an Empathy/Helping/Listening Business. We do have unique skills. (Or we shouldn’t be practicing in the first place.) But we Make a Difference only to the extent that we Connect . . . as Empathetic/Helping Professionals-Humans.