Prioritizing Based on Customer Expectations Here’s a little secret I picked up from Ralph Loura when he was my boss at Bell Labs. If you have a list of tasks, doing them in any order takes (approximately) the same amount of time. However, if you do them in an order that is based on customers’ expectations, your customers will perceive you as working faster. Same amount of work for you, better perception from your customers. Pretty cool, huh?
