The Fourth Turning Is Here: What the Seasons of History Tell Us about How and When This Crisis Will End

by Neil Howe

Values-oriented Boomers are suspicious of purely material measures of life success. While the G.I. Generation invented “Gross National Product,” Boomers have experimented with more meaningful alternatives—like “Leading Cultural Indicators” or “Gross National Happiness.” Surveys show that Boomers are less likely than other generations to agree that the American Dream requires marriage or wealth.