Generation X (born 1961−81) today comprises roughly 85 million adults mainly in their forties and fifties. Their first wave, born in the early 1960s, debuted to the public in the mid-eighties as a hardened, throwaway Brat Pack of youth stars in such films as The Breakfast Club and St. Elmo’s Fire. A bit later, they appeared as a new breed of post-Boomer celebrity—all-action, no-nonsense, bottom-line-focused—like Michael Jordan, Michael Dell, Michael J. Fox, and Tom Cruise. In the early nineties, they got their name from a 1961-born British Columbian Doug Coupland, who wrote a sardonic novel
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