The post-truth playbook goes like this: attack the truth tellers, lie about anything and everything, manufacture disinformation, encourage distrust and polarization, create confusion and cynicism, then claim that the truth is available only from the leader himself. The goal is not merely to get people to believe any particular false claim, but to so demoralize them with a tsunami of falsehoods that they begin to give up on the idea that truth can be known at all, outside a political context.
