There are four books about Facebook that I would recommend: David Kirkpatrick’s The Facebook Effect: The Inside Story of the Company That Is Connecting the World (New York: Simon & Schuster, 2010) traces the beginning and the development of Mark Zuckerberg. Published in 2010, it came out at a time of wonder. On the business model, Shoshana Zuboff coined the term surveillance capitalism in 2019; see The Age of Surveillance Capitalism: The Fight for a Human Future at the New Frontier of Power (New York: Public Affairs, 2019). Steven Levy’s Facebook: The Inside Story (New York: Blue Rider Press,
...more