David Sasaki

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The Onion TV segment “Thousands of Girls Match Description of Missing Sorority Sister” joked that Ohio police struggled to find a missing woman with “dyed blonde hair, Ugg boots, purple nail polish, and oversized sunglasses” because this description fit nearly every sorority member in the state. Many sorority sisters may unconsciously gravitate toward the same styles—but only after making a status-based decision to join the group in the first place.
Status and Culture: How Our Desire for Social Rank Creates Taste, Identity, Art, Fashion, and Constant Change
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