Brian Wilcox

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For our purposes, taste is a crucial concept in providing a direct link between status seeking and the formation of individual identities. Taste involves choice, and from what we’ve learned so far, we make our aesthetic choices within the context of status. Our particular tastes may have genetic and psychological elements, but they manifest only in social activity. Our habitus provides the unconscious conventions that decide what we find pleasurable.
Status and Culture: How Our Desire for Social Rank Creates Taste, Identity, Art, Fashion, and Constant Change
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