Never Lie

by Freida McFadden

How are you? The three most useless words in the universe of communication. Nobody who asks that question wants to know the answer. And nobody who answers ever tells the truth.

Human beings don’t deal well with rejection. Back when our ancestors were hunters and gatherers, being ostracized from a tribe was akin to a death sentence. For that reason, rejection is experienced by human beings as being incredibly painful. Studies using functional MRI have shown the same areas of the brain become activated both during rejection and during real physical pain.