David Brooks labels it “the Big Me.” 8 Philosopher Charles Taylor calls it “the culture of authenticity.” 9 Alternately named the iWorld, 10 Expressive Individualism, 11 or the Age of the Selfie, this mindset assumes we each have a true, authentic self hidden within us and the path to human flourishing involves discovering and expressing that true self. We must be free from any external authority or expectations that might constrain who we really are.