Gen Z has grown accustomed to leaders speaking out even on hot-button political issues and making strong statements about systemic racism. Gen Z’ers can barely remember a time before the country was so sharply divided politically. Everything is political, and politics has become about morals and values, not just candidates and debates. There is a new feeling that it’s us versus them, and you must take a stand one way or another. They have seen this new outspoken model at their universities, and have begun to expect it from businesses as well—both as consumers and as employees.
