Humberto  Cadavid Álvarez

17%
Flag icon
We know many ingredients go into the manufacturing of self-control. It depends on how we weigh the future. And we appear to do it inconsistently. Immediate rewards (a marshmallow now) are salient and receive a heavy weight. Rewards in the distant future (two marshmallows later) are less salient and thus receive lower weight.
Scarcity: Why Having Too Little Means So Much
Rate this book
Clear rating
Open Preview